Most little organizations are shaped by individuals who are great at what they do. Nonetheless, this is just 50% of the mathematical statement that prepares victory for a small business. Understanding how business works is the other half. http://www.focusincgroup.com/attract-and-keep-clients/

1. HOW TO
ATTRACT
and
KEEP
CLIENTS

2. Most little
organizations are
shaped by individuals
who are GREAT
at what they do.

3. But this is just 50%
of the mathematical
statement that
prepares victory for a
small business.

4. Here are a
few tips to
help keep
your
business
flourishing.

5. 1. Understand
what your
business is
about

6. You have to be able to clearly
answer the question usually
asked by possible clients , “Why
should I choose spending
on your business when
there are so many other
options?”

7. The more a business is
about serving others
and the less it is about
you and your needs,
the BETTER it will
work.

8. 2. Know your
targeted
customers.

9. Who are they?
What motivates
them?
Where are they?

10. Make sure that you direct your
business’s message to a
SPECIFIC group of customers
and not just the general
population. Really try to
CONNECT WITH PEOPLE
and zero in on what they need.

11. 3. Attract new
clients.

12. Once you understand who your
customer is you will be able to
identify where he is to be
found. The more you can
FOCUS and DIRECT
YOUR MARKETING
EFFORTS .

13. •Direct Mail
•Newspaper and Magazine
•Signs and Billboards
•Yellow Pages

14. •Website
•Pay Per Click
•Blogs
•Social Networking Sites

15. 4. Helpyour
clients help you

16. Most SATISFIED
customers will gladly tell
others about you, but most of
the time they will not think
about it unless you give them
a reason or incentive.

17. Keep your customers—
old and new—
HAPPY!

18. Everyone loves attention and wants to know
that others care about having them. There are
many ways to keep in touch with your
customers, like:
• Mail newsletters/brochures
• Send emails on updates

19. Remember—a good
businessperson gets clients, but
a greatbusinessperson
knows how to keep clients
satisfied and for good.

20. FOR MORE HELPFUL BUSINESS TIPS AND TRICKS VISIT
www.focusincgroup.com