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THE HISTORY OF SOCIAL
MEDIA
By: Stacy Forman, Michelle Keck, and Danielle Martin
WHAT IS SOCIAL MEDIA?
•Social media is the collective of online
communications channels dedicated to
community-based input, interaction,
content-sharing and collaboration.
• http://whatis.techtarget.com/definition/social-media
IN 1969
CompuServe was the first
major commercial online
service provider in the
United States.
Click here to find out more!
IN 1971
The creation of
the first email.
Meet one of the first email creators!
IN 1989
Introduction to the
World Wide Web.
IN 1994
The first blog was
created by a
Swathmore
student on
Links.net.
IN 1997
• 1st Modern Social Network
Launched called Six Degrees. It
allowed users to create profiles
and become friends with other
users. This was also the time
that AOL instant messenger was
started.
IN 2002
Jonathan Abrams
The social media platform
Friendster launched with
over 90 million registered
users.
Read interview HERE!
IN 2003
Reid Hoffman launched
LinkedIn, the first social
networking site focused
on business networking.
REID HOFFMAN ON NETWORKING…
Press play in the
center of the
photo.
IN 2004
Mark Zuckerberg launched
the social media site
Facebook. Today 1 out of
every 13 people globally are
on Facebook. Facebook
started out as a Harvard only
social network, but then
expanded to schools,
businesses and eventually
everyone.
THREE KEYS TO FACEBOOK’S
SUCCESS
Press play in the
center of the
photo.
IN 2005
The first video
hosting and sharing
site was launched
called YouTube.
CO-FOUNDER OF YOUTUBE CHAD
HURLEY
Press play in the
center of the
photo.
IN 2006Jack Dorsey launched
Twitter. The social
media site that limits
how many characters
you can insert in each
“tweet” or status
update.
IN 2007
Mobile Apps utilizing
iPhone and Android rose
in popularity.
IN 2008
Viral videos give society a
wake up call. All aspects of
life can be monitored and
uploaded for millions of
viewers in seconds.
IN 2010
QR codes gain
marketing popularity
IN 2011
Social Media Becomes Social
Business. Social media sites
become the new way that
people find out and search
for information . Social
media breaks demographic
barriers. Approximately 84%
of all people 15 and older
participate.
IN 2017
Social media and the
need to connect to
others still dominates
the world of
technology.

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The history of social media 10 4-17

  • 1. THE HISTORY OF SOCIAL MEDIA By: Stacy Forman, Michelle Keck, and Danielle Martin
  • 2. WHAT IS SOCIAL MEDIA? •Social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration. • http://whatis.techtarget.com/definition/social-media
  • 3. IN 1969 CompuServe was the first major commercial online service provider in the United States. Click here to find out more!
  • 4. IN 1971 The creation of the first email. Meet one of the first email creators!
  • 5. IN 1989 Introduction to the World Wide Web.
  • 6. IN 1994 The first blog was created by a Swathmore student on Links.net.
  • 7. IN 1997 • 1st Modern Social Network Launched called Six Degrees. It allowed users to create profiles and become friends with other users. This was also the time that AOL instant messenger was started.
  • 8. IN 2002 Jonathan Abrams The social media platform Friendster launched with over 90 million registered users. Read interview HERE!
  • 9. IN 2003 Reid Hoffman launched LinkedIn, the first social networking site focused on business networking.
  • 10. REID HOFFMAN ON NETWORKING… Press play in the center of the photo.
  • 11. IN 2004 Mark Zuckerberg launched the social media site Facebook. Today 1 out of every 13 people globally are on Facebook. Facebook started out as a Harvard only social network, but then expanded to schools, businesses and eventually everyone.
  • 12. THREE KEYS TO FACEBOOK’S SUCCESS Press play in the center of the photo.
  • 13. IN 2005 The first video hosting and sharing site was launched called YouTube.
  • 14. CO-FOUNDER OF YOUTUBE CHAD HURLEY Press play in the center of the photo.
  • 15. IN 2006Jack Dorsey launched Twitter. The social media site that limits how many characters you can insert in each “tweet” or status update.
  • 16. IN 2007 Mobile Apps utilizing iPhone and Android rose in popularity.
  • 17. IN 2008 Viral videos give society a wake up call. All aspects of life can be monitored and uploaded for millions of viewers in seconds.
  • 18. IN 2010 QR codes gain marketing popularity
  • 19. IN 2011 Social Media Becomes Social Business. Social media sites become the new way that people find out and search for information . Social media breaks demographic barriers. Approximately 84% of all people 15 and older participate.
  • 20. IN 2017 Social media and the need to connect to others still dominates the world of technology.