Delhi, Mumbai, Bangalore, Chennai, and Hyderabad are the top five most populated cities in India. Mumbai is the most densely populated city in the world. At least 16 languages are spoken in India and the number of girls aged 0-6 years is lower than boys. While 40% of women are economically active, traditions like spending on weddings and the caste system still influence Indian culture. However, caste is becoming less important in new industries. India has a growing potential for innovation in areas like retail, agriculture, healthcare, and internet/mobile technologies.

1. India

2. Part # 1
Cities in India

3. City People
Delhi 17 million
Mumbai 12 million
Bangalore 8.5 million
Chennai 7 million
Hyderabad 7 million
Ahmadabad 5.5 million
Kolkata 4.5 million
https://en.wikipedia.org/
https://www.cia.gov/library/publications/the-world-factbook/geos/in.html

4. http://www.nriol.com/india-statistics/biggest-cities-india.asp
http://abcnews.go.com/GMA/GMABig/story?id=7043270&page=1
Mumbai is the most densely populated
city in the world. 23,000 people per km2.

5. http://online.wsj.com/article/SB10001424052748703806304576233981941525872.html
Dadra and Nagar Haveli north
of Mumbai in the western part
of India have had the highest
population growth since 2001.

6. Chennai.
People people per km2 in 2011.
http://www.economist.com/suburbs

7. Part # 2
People who live in India

8. At least
16 languages
are spoken
in India.
https://hbr.org/2012/03/indias-exploding-digital-econo

9. Number of girls aged 0 – 6 years for every 1,000 boys
http://www.bbc.co.uk/news/world-south-asia-13264301

10. 40% of India’s women in the ages 25–54 were
economically active in 2010.
In comparison, 88% of women in China and
73% in Brazil were economically active in 2010.
http://www.mckinsey.com/insights/asia-pacific/indias_path_from_poverty_to_empowerment

11. India is home to 28% of the world's
hair - thanks to the long tresses that
Indian women maintain throughout
their lives.
Johnson, Marc: Seizing the White Space, p. 73.

12. Families in India spend many resources on weddings
http://www.business-opportunities.biz/2010/06/22/indian-weddings-are-big-biz/

13. The high power distance in India can reduce
innovation. For example, only the so-called
“peon” = a runner will move a desk from a to b
in companies.
http://www.kwintessential.co.uk/resources/guide-to-india-etiquette-customs-culture-business.html

14. 2 reasons for high power distance in India:
1. The influences of Hinduism.
2. The tradition of the caste system.
http://www.kwintessential.co.uk/resources/guide-to-india-etiquette-customs-culture-business.html

15. The importance of caste is changing in India.
For example, no caste exists for
 call-centre workers,
 computer programmers
 English teachers.
http://www.economist.com/blogs/economist-explains/2014/02/economist-explains-9

16. Part # 3
Innovation examples
and potential in India

17. 10% of people in India have refrigerators.
https://hbr.org/2010/09/the-asian-innovation-century

18. In Shani Shingnapur,
a town 300 km. East
of Mumbai, houses
have no doors.
http://www.amusingplanet.com/2016/11/shani-shingnapur-village-without-doors.html

19. 124 million households in India cook with wood.
http://knowledge.wharton.upenn.edu/article.cfm?articleid=2277

20. Feeling your food is a way of
signalling to the stomach
that you are about to eat.
You become more conscious
of the taste, textures and
aromas.
http://clickitab.com/2015/08/12/eating-with-your-hands-and-other-indian-food-traditions/

21. Supermarkets
in India.
http://www.economist.com/news/business/21625799-modern-food-retailing-has-struggled-win-customers-indias-old-fashioned-merchants-long

22. Foreign participation in India’s retail sector is highly
politicized because of the large number of people
employed in mom-and-pop stores.
http://hbr.org/2014/01/the-new-rules-of-globalization/ar/3

23. http://www.slideshare.net/kleinerperkins/2016-internet-trends-report/
The number of people using the Internet in India is growing strongly

24. India has 62,000 newspapers. 90% of them are
in local languages.
How can the use of blogs help speed up innovation?
http://knowledge.wharton.upenn.edu/article/medium-for-the-masses-how-indias-local-newspapers-are-winning-rural-readers/

25. On https://www.mygov.in/ people can connect
with the government and contribute to achieving
good governance.

26. http://www.enam.gov.in/ creates a digital national
agricultural market with the goal of increasing farm
productivity.
http://www.mckinsey.com/global-themes/employment-and-growth/indias-ascent-five-opportunities-for-growth-and-transformation

27. https://www.zomato.com/india

28. http://www.washingtonpost.com/blogs/worldviews/wp/
2014/01/13/40-more-maps-that-explain-the-world/
Between Kolkata and
Chennai in the Eastern
part of India, few
households have toilets.

29. There is a strong need to create conditions that help keep
the Yamuna river in the Northern part of India clean.
The Yamuna river is polluted to a level 100,000 times
above the standard for safe bathing. It receives 3 billion
litres of waste every day from small industries and sewage
lines.
http://www.strategy-business.com/article/09305?pg=all

30. The jewelry market in India, estimated to be around USD 15 billion to USD
20 billion, primarily comprises a host of small players.
While there are strong city-specific players like http://www.ganjam.com/
and http://www.ckcsons.com/ in Bangalore or http://www.grtjewels.com/
in Chennai, https://www.tanishq.co.in/ is the only significant national
brand.
http://knowledge.wharton.upenn.edu/article/what-makes-titan-tick-finding-opportunity-in-indias-unorganized-retail-sector/

31. Weavers, who work for http://www.jaipurrugsco.com/, get
wool from Australia, New Zealand, Argentina and China and
blends it with wool from Rajasthan in the Northwestern part
of India.
http://knowledge.wharton.upenn.edu/article/new-approaches-to-new-markets-how-c-k-prahalads-bottom-of-the-pyramid-strategies-are-paying-off/

32. Examples of crowdfunding platforms:
https://www.faircent.com/
https://www.rangde.org/

33. https://www.icicibank.com/Personal-Banking/insta-banking/internet-banking/twitter-banking/index.page
Using icicibank, people can pay other people on Twitter.

34. 75% of the patients at Aravind eye hospital in
Madurai get free treatment.
http://www.aravind.org/default/clinicscontent/aehmadurai
http://www.financialexpress.com/news/we-set-prices-not-on-our-costs-but-on-who-can-afford-to-pay-how-much/233536/1

35. https://www.oyorooms.com/
Examples of hotels in India.

36. Automotive industry
clusters in India
http://unctad.org/en/PublicationsLibrary/wir2015_en.pdf

37. Strong growth in Internet of Things in India
2015 Potential in 2015
Less than 1 million devices
connected to the Internet.
3 billion to 10 billion devices
connected to the Internet.
http://www.mckinsey.com/global-themes/employment-and-growth/indias-ascent-five-opportunities-for-growth-and-transformation

38. Further inspiration
https://www.teacherspayteachers.com/Product/Internet-of-Things-2056421