16. Market Segmentation
19 million students This is the most valuable segment
in post-secondary within the 18-24 demographic,
in North America spending over $200 billion
annually in the US alone.
15.2 million students
are in undergraduate
3.2% from 2011 Undergraduate students represent
over $60 billion purchasing
power annually in the US alone.
1.1 million
undergrads Southern Ontario & New England
in our backyard (US) are educational hubs of
Canada & USA, representing the
highest concentration of post-
secondary institutions.
37. Stuff Students Say
“Uploading on NoteWagon is the best part
time job any student could have!” "
- A. Hunter, Boston University"
“I earned $45 in my first day uploading "
past study guides on NoteWagon.” "
- N. Mittler – University of Western Ontario "
“I used my affiliate link to refer friends and get
free notes all semester” "
- C. Yefet – University of Guelph "
“After my Mac crashed, all my lecture notes
were gone. I emailed NW, and someone
helped me to get them all back.” "
– L. Chan – Queen’s University"