13. 10% Bond 2023
100 Dr. Gale
Riyals CEO
Riyadh Pizza Company
2014 2015 2016 2017 2018 2019 2020 2021 2022 2023
Coupon Coupon Coupon Coupon Coupon Coupon Coupon Coupon Coupon Coupon
Pays 10 Riyals each year
Pays 100 riyals at maturity
14. Bond
Term - Length of time
Credit Risk - chance of default
Tax - How is the interest or
profit taxed
15. Stock
Ownership Share
Company sells once
Then resold to other buyers
Limited Liability
No promises of profit
Equity position
16. Riyadh Pizza Company
Need to raise 1,000 SAR
Create 1,000 shares and sell
for 1 SAR each
Each share is worth 1/1,000
of the company
17. Stock Certificate
Riyadh Pizza Company
One Dr. Gale
CEO
Share
Current Share Owner: Prince Alwaleed
18.
19. Stock Markets
Tu Dare Wa Lu
“Circulation”
160 Companies
www.tadawul.com
http://en.wikipedia.org/wiki/Tadawul
26. P/E Ratio
Price Earnings P/E
Last Sale Last 12 months Ratio
Earnings x P/E
Equation Price ÷ P/E Ratio Price ÷ Earnings
Ratio
Apple 460 44 10.45
Google 792 31.93 24.8
STC 40 4 10