The full recorded event can be viewed here: http://www.ustream.tv/channel/sf-new-tech-live. From a discussion on user experience design at "Outside the Boxes: Tales of UX Less Ordinary," a collaboration between SFNewTech and AKQA. Speakers including Propeller Labs, AirBnb, Avegant (Glyph), and Amazon Lab 126. Speakers discussed user experience design, user interface design, project management in designing applications and products, and some interesting topics on designing new interfaces and new hardware like the Avegant Glyph. This presentation covers the concept of "Contextual Design," where the most important part of the user experience design process is understanding and empathizing with user needs and interactions. These are the values that our design and development team at Propeller Labs understands and builds upon. We include a few case studies and bullet pointed lessons that we've learned and refined along the way that have helped us design and build compelling user experiences. To us, the design of user experience doesn't start and end during the design phase, but persists through the entire product creation.