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Unit 2 Writing Skills
Speech
Letter ( Formal/Informal)
Article
(magazine/newspaper)
Travel Writing
Review
Brochure/Leaflet
Help/Fact/Information
sheet
Speeches
Layout Features
Persuasive
Devices
Language Features
Tone?
Formality?
Speech Writing
Speech Writing
•Introduction- Polite welcome to audience. Establishes reason for making speech.
•Points are logical and structured- new point new paragraph.
•Conclusion Sums up key points.
Key devices:
•Ladies and Gentleman- address audience throughout
• Second person “YOU”
•Use of “WE” to force audience to take your side.
•Rhetorical questions.
•Exclamations!! Short emphatic sentences. “I think not!”
•Statistics to prove research and knowledge
•Expert opinions to support points made.
•Dramatic and over the top language. A speech can be a little exaggerated so use hyperbole!
•Superlatives to show it is the BEST or WORST.
•Magic 3- you want to emphasize your point so stress it 3 times!
•Actual /specific examples to prove your point
Speeches
Many older people don’t use computers or the internet, either
because they don’t see any value in them or because they are
afraid of modern technology.
You have been asked to give a talk to a group of older people to
persuade them to use computers and the internet. Write what you
would say.
[20]
30th November 2011
Address of
the recipient
Writer’s
Address
Date in full
Salutation -
matched to the
correct ending. Dear Sir or Madam,
Dear Ms Williams
Paragraph 1- say why you are writing
Conclusion- sum up what your
letter is about and state your
desired outcomes.
Each
paragraph
makes a clear
and well
organised
point.
Yours faithfully,
Yours sincerely,
Sir/Madam =faithfully
Name= sincerely
Letter Writing
Locate Audience/Purpose/Format
A ban on smoking in public places was introduced last year in
England and in Wales.
Write a letter to your local newspaper giving your views on
this subject. [20]
The quality of your writing is more important than its length. You
should write about one to two pages in your answer book. .
Format=
Formal
Letter
Express opinion- put
across your views
Audience- newspaper editor/
readers. Unknown adult
audience
A supermarket chain is planning to build a new store on land which
is currently used by local youngsters to play sport.
Write a letter to your local newspaper giving your views on this plan.
A company that runs play schemes for children in the 3-10 age range is
looking to recruit part time staff for the school summer holidays. You
decide to apply.
Write your letter of application.
Articles
Articles
You may be asked to write and article about
something. The context of the article will differ
but the purpose is usually to:
•Inform
•Persuade
•Advise
•Entertain
Or a combination of the above.
Write an article for your school magazine about life at
your school.
Write an article for a local newspaper about what
there is to do in your area.
Write an article for an on line newspaper about the
importance of exercising and healthy eating.
Write an article for parents advising them how they
can help their children prepare for their GCSEs.
Key features
Heading-
Use one of the following devices to interest and
engage your reader.
•Rhyme
•Repetition
•Exclamation
•Rhetorical Question
Opening paragraph
Audience/Purpose/Format
This will change:
• The types of devices you will include
• The way in which you set out your work
• The tone of voice and language choices
you make.

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English Language Unit 2

  • 1. Unit 2 Writing Skills
  • 2. Speech Letter ( Formal/Informal) Article (magazine/newspaper) Travel Writing Review Brochure/Leaflet Help/Fact/Information sheet
  • 4. Speech Writing Speech Writing •Introduction- Polite welcome to audience. Establishes reason for making speech. •Points are logical and structured- new point new paragraph. •Conclusion Sums up key points. Key devices: •Ladies and Gentleman- address audience throughout • Second person “YOU” •Use of “WE” to force audience to take your side. •Rhetorical questions. •Exclamations!! Short emphatic sentences. “I think not!” •Statistics to prove research and knowledge •Expert opinions to support points made. •Dramatic and over the top language. A speech can be a little exaggerated so use hyperbole! •Superlatives to show it is the BEST or WORST. •Magic 3- you want to emphasize your point so stress it 3 times! •Actual /specific examples to prove your point
  • 5. Speeches Many older people don’t use computers or the internet, either because they don’t see any value in them or because they are afraid of modern technology. You have been asked to give a talk to a group of older people to persuade them to use computers and the internet. Write what you would say. [20]
  • 6. 30th November 2011 Address of the recipient Writer’s Address Date in full Salutation - matched to the correct ending. Dear Sir or Madam, Dear Ms Williams Paragraph 1- say why you are writing Conclusion- sum up what your letter is about and state your desired outcomes. Each paragraph makes a clear and well organised point. Yours faithfully, Yours sincerely, Sir/Madam =faithfully Name= sincerely
  • 7. Letter Writing Locate Audience/Purpose/Format A ban on smoking in public places was introduced last year in England and in Wales. Write a letter to your local newspaper giving your views on this subject. [20] The quality of your writing is more important than its length. You should write about one to two pages in your answer book. . Format= Formal Letter Express opinion- put across your views Audience- newspaper editor/ readers. Unknown adult audience
  • 8. A supermarket chain is planning to build a new store on land which is currently used by local youngsters to play sport. Write a letter to your local newspaper giving your views on this plan. A company that runs play schemes for children in the 3-10 age range is looking to recruit part time staff for the school summer holidays. You decide to apply. Write your letter of application.
  • 10. Articles You may be asked to write and article about something. The context of the article will differ but the purpose is usually to: •Inform •Persuade •Advise •Entertain Or a combination of the above.
  • 11. Write an article for your school magazine about life at your school. Write an article for a local newspaper about what there is to do in your area. Write an article for an on line newspaper about the importance of exercising and healthy eating. Write an article for parents advising them how they can help their children prepare for their GCSEs.
  • 12. Key features Heading- Use one of the following devices to interest and engage your reader. •Rhyme •Repetition •Exclamation •Rhetorical Question
  • 14. Audience/Purpose/Format This will change: • The types of devices you will include • The way in which you set out your work • The tone of voice and language choices you make.