Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Presentation 3
1.
2. BAUER MEDIA GROUP
One possible distributer could be Bauer Media Group. They are
widely recognized in the music magazine distributing industry,
with both digital and paper magazine publishing. One example
of a magazine they distribute is Q, which has the youngest
readership (young adults) of any other monthly music
magazine, similar to mine. Also, they are not known to sell a
very well known jazz magazine all ready, therefore there is a
space on their selling market to distribute a music magazine of
this genre. Unlike RnB, Rock and House magazines, Jazz is
relatively uncommon, but despite this, it is still a very current
type of music. Therefore, to publish a jazz magazine would be a
great asset towards Bauer Media Group.
3. NATIONAL MAGAZINE COMPANY
Similarly with the National Magazine Company, they are very large
publisher on a global scale, which publishes many
lifestyle, fashion and fitness magazines. However even though
they do not publish music magazines, I do not feel it would be
beneficial to use them as a publisher for their target audience is
much higher than mine, which would make it more difficult to
get readership towards my magazine.
4. DENNIS PUBLISHING
Dennis publishing also creates many technology based
magazines, which could give my magazine an online
readership, however because they do not currently distribute
any music magazines, I do not feel it would be the correct
distributor to sell my magazine, for they are not experienced in
the music unlike other media groups such as Bauer Media
Group.
5. MY IDEAL DISTRIBUTOR
Therefore, my ideal distributor would be Bauer Media Group for they
already have experience dealing with other music magazines, however
not necessarily with my genre, which would make it unique. Also, Bauer
Media Group produce many magazines online. My magazine would
benefit highly from being published online for it would be able to reach
a wide readership of my target audience for many teenagers of this
generation are very technological and spend a lot of time online.
Therefore, this modernization would have a positive effect on my
magazine.