1. 1 Mobile Interactive Group mCommerce Presentation Greg Snook Business Development Executive For more information contact greg.snook@migcan.com or tel: 0207 921 5388
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3. Offices in the UK, US, Canada, Australia and South Africa with160 employees
11. Our Mobile Business 6 Premium SMS Payments In-App Payments Direct Mobile Billing Voting Credits Payments CRM & Loyalty Mobile Design & Build Advertising Cross Platform Loyalty Customer Retention and Acquisition Data Capture and Analysis Specialist Mobile Loyalty Tools Mobile Web & Apps Interactivity & Voting mCommerce & Payments Mobile Marketing & Strategy Design & User Experience Mobile Advertising Platform Media Sales & Campaign Management Rich Media Innovation Creative Build & Development
13. Our Services and Platforms Cross Platform Digital Delivery: all your digital requirements delivered and built to your be-spoke requirements, using our component based platform. Delivering a cost effort solution every time and making it easier to manager Publishing: mobile internet and application publishing platform, capable of delivering premium applications and mobile sites working across all application stores and devices Campaign Management: a choice of self or managed service for all your mobile messaging requirements using a proven online tool Value Creation Team: A dedicated interactive team who support in the design and ideas process of clients proposition and constantly review our offering 5 8
23. Case Studies - Mobile operator clients 18 My Page MIG runs this popular mobile web service for Vodafone that enables customers to personalise their mobile web homepage and choose content and services they want to easily access. Vodafone Marcomms All Vodafone marketing mobile sites, web apps, iPhone apps and messages are generated from MIG. Our Kilrush platform was used in order to detect the users device and supply a site or service that works perfectly and makes the most of the device capabilities O2 Priority O2 runs an extremely successful services that lets its customers get priority access to concert tickets. MIG’s platform is used to manage the mobile web site that powers that element of the service
24. Case Studies – Mobile marketing clients 19 Barclaycard Freedom MIG works with Barclaycard for everything from strategy and innovation, consulting through to implementation. Barclaycard uses MIG’s Kilrush platform to build its sites such as the recent Freedom site Walkers The Pepsico Group is one of MIG’s largest partnerships. All Walkers campaigns are supported by a cross platform digital offering with all mobile services managed via the Kilrush platform. Rimmel Rimmelwork with MIG to manage all their mobile marketing services. Their brief to us was to launch a service that seamlessly detected a users phone and served a site that rendered perfectly for them and enabled them to enter details and request products
25. Case Studies - Content publishing clients 20 Ministry of Sound MIG worked with MOS to develop a highly accessible app design that is fully integrated into their transactional ticketing system , radio and social networking pages News International MIG is New International’s dedicated application partner. Most recently MIG developed a proprietary publishing system to support a premium iPad app for The Sun that is updated daily Perform Group Perform Group are the leading online provider of sports video content. MIG powers their mobile sites including most recently the launch of Chelsea FC on mobile web and iPhone app
26. Case Studies - Transactional clients 21 ITV MIG delivered a brand new voting web app for ITV’s Dancing on Ice 2011. The web app, built using MIG’s Interactive Broadcast Platform (IBP), is an industry first allowing consumers to purchase credits for votes on shows via their internet connected mobile devices. 11 My O2 The My O2 application is one of the most successful applications O2 has launched to date. Currently more customers use the application to check their phone bill than via the O2 website with further enhancements to come. M&S M&S has grown into a significant partnership for MIG. For one of our early projects MIG spent considerable time with M&S designing a site that enables users to navigate 30,000 products on their mobile. The result has been a huge success with impressive conversion rates and monthly revenues
27. 22 Thank you for taking time to look through the presentation, if you would like any further information or would like to book an appointment to talk more about your companies mobile strategy and how MIG can help your company, contact us on; Greg Snook Business Development Executive Email – greg.snook@migcan.com Tel – 0207 921 5388 dd