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The Local Online Guide Solution
Citysearch is America’s leading local guide HYPER LOCAL | HYPER SOCIAL | BALANCED | CONNECTED ,[object Object]
17M+ monthly uniques
Top 50 trafficked U.S. sites
Over 3 million user and editorial reviews throughout the site
6 million unique searches in the restaurant category monthly
3 million unique searches in the bar category monthly
1.5 million unique searches in the shopping category monthly
Over 50% of users have HHI above 100KSource: MediaMetrix, six-month average, July–December 2008.
Citysearch Demographics
More social 	New social capabilities from social networks, such as Facebook and others to come, allow you to easily sign-in, review and rate local businesses and share them with friends and the Citysearch community.
More mobile ,[object Object]
Consumers can search, map, link to, shop and review businesses from anywhere.
Partnerships with other mobile providers such as Urbanspoon and Buzzd
Meeting the demands of a mobile society
Newly released applications for the iPhone and Blackberry make mobile by Citysearch easier and better than ever!,[object Object]
Standard media Profile Page Placement Home  and Section Page Placement www.citysearch.com    7 Get your brand on the minds of socially active users who rely on Citysearch to make informed decisions on where to spend their time and money. 300x250 300x250 300x250
www.citysearch.com    8 Uncluttered Environment Average time spent on profile page: 2 minutes Nearly 70% of all traffic comes to the profile page 300x250 300x250 Page anchors at tabs as users read reviews and get directions, making the lower 300x250 unit a valuable ad placement

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Citysearch Media Placements

  • 1. The Local Online Guide Solution
  • 2.
  • 4. Top 50 trafficked U.S. sites
  • 5. Over 3 million user and editorial reviews throughout the site
  • 6. 6 million unique searches in the restaurant category monthly
  • 7. 3 million unique searches in the bar category monthly
  • 8. 1.5 million unique searches in the shopping category monthly
  • 9. Over 50% of users have HHI above 100KSource: MediaMetrix, six-month average, July–December 2008.
  • 11. More social New social capabilities from social networks, such as Facebook and others to come, allow you to easily sign-in, review and rate local businesses and share them with friends and the Citysearch community.
  • 12.
  • 13. Consumers can search, map, link to, shop and review businesses from anywhere.
  • 14. Partnerships with other mobile providers such as Urbanspoon and Buzzd
  • 15. Meeting the demands of a mobile society
  • 16.
  • 17. Standard media Profile Page Placement Home and Section Page Placement www.citysearch.com  7 Get your brand on the minds of socially active users who rely on Citysearch to make informed decisions on where to spend their time and money. 300x250 300x250 300x250
  • 18. www.citysearch.com  8 Uncluttered Environment Average time spent on profile page: 2 minutes Nearly 70% of all traffic comes to the profile page 300x250 300x250 Page anchors at tabs as users read reviews and get directions, making the lower 300x250 unit a valuable ad placement
  • 19. Bars & Clubs Be top of mind by promoting your brand to Citysearchers planning their get-togethers at local bars and clubs. Traffic 5 M monthly page views 3 M monthly uniques Target by: Geo: IP address, Citysearch market 300x250 on section page, 300x250 (2) on bar and club profile pages www.citysearch.com  9 300x250 Source: internal data, Visual Science/Atlas, September 2009.
  • 20. Restaurants Promote your brand to Citysearchers planning their week as they look for places to celebrate a special occasion or connect with friends over a casual meal. Traffic 10 M monthly page views 6 M monthly uniques One of the highest trafficked area of the site Target by: Geo: IP address, Citysearch market Category: American, Seafood, Asian, Latin & Mexican, Italian, Steakhouse & BBQ, Fast Food, PizzaFine Dining ($$$–$$$$) 300x250 on section page, 300x250 (2) on restaurant profile pages 300x250 Source: internal data, Visual Science/Atlas, September 2009. www.citysearch.com  10
  • 21. Shopping Reach consumers who are actively searching for stores and places to spend dollars. Traffic 3M monthly page views 1.5 M monthly uniques Target by: Geo: IP address, Citysearch market 300x250 on section page, 300x250 (2) on business profile pages 300x250 www.citysearch.com  11 Source: internal data, Visual Science/Atlas, 12 mo. Average Jan-Dec 2008. Source: internal data, Visual Science/Atlas, September 2009.
  • 22. Section Roadblock: 100% SOV Package Details Geo targeting, time of day, day of week 900x60 and 300x250 on Section pages Available daily Add on: 300x250 (2) on Profile and Search pages www.citysearch.com  12 Section Page 900x60 300x250 300x250 300x250 Profile Page Dependent on availability.
  • 23.
  • 24. Girls’ & Guys’ Night Out Guides
  • 26. Where to Watch the Game
  • 27. Now in the City: New Restaurants, Bars, Shops, Spas/Salons and Hotels300x250 Editorial List Page
  • 28. Poll Comps – Collector Pages Rotating polls can be customized so that the advertisers can reflect their own brand. 300x70
  • 29. Poll Comps – Profile Pages 300x70
  • 30. Poll Comps – Results page (pop up) 160x600 Mouse-over each territory to find out state results!
  • 31. Poll Comps – View More Polls Each poll will have a “View More Polls” link that will feed the user to a custom page with additional exposure for the advertiser 680x100 300x250
  • 32. Best of Citysearch Shopping Sponsorship Associate your business with the BEST your city has to offer! 100% share of voice on all Best of Citysearch pages and modules (which reaches over 80% of all Citysearch traffic) Take-over a city or metro for the 6-week campaign Ad Units 88x31 Logo (15k file size) 900x60 Mega (40k file size) 300x250 Mantle (30k file size)

Notas del editor

  1. Approx. 30% of users scroll to bottom of page to read reviews and get directions.
  2. Expected launch for logo in marquee April 15th for logo on