1. Social Media for Communication Scott Renick CGT 581

2. Follow the links and presentation from my blog www.srenick.com/blog

4. Virgin Media Twitter Internal Communications Between offices, sharing business tips, IT help External Communications Customer support, technical support

10. Southwest Airlines Nuts About Southwest Blog used by employees and customers Share stories, images, and video Links www.blogsouthwest.com/

17. Dell Internal – EmployeeStorm Accessible through corporate intranet (not public) Employee blogs and topic sharing Allows Dell employees to share ideas Technology, employee benefits, corporate structure External – IdeaStorm Provides forum for customers to be heard Improvement suggestions, complaints

22. Sources Social Media Case Studies SUPERLIST www.interactiveinsightsgroup.com 35+ Examples of Corporate Social Media in Action www.mashable.com How Twitter has increased engagement @Virgin Media www.internalcommshub.com Dell Uses Social Media to Foster Employee Ideas and Engagement www.thesocialworkplace.com Nuts About Southwest www.blogsouthwest.com Corporate Information www.wikipedia.org