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Leading IT in a Virtual  Workforce Mark Greenlaw, CIO Cognizant
Cognizant Profile Global IT Services Company Founded in 1994 as D&B Spin-off $3.27 B Revenues for 2009 570+ Customers Fastest Growing in Industry (Source: BusinessWeek) 2 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction ,[object Object]
Headquartered in New Jersey, with Global Operations
Member of S&P 500, Fortune 1000,[object Object]
IT @ Cognizant: Technology & Transformation Services Provides business applications, technology infrastructure, and process improvement services to Cognizant business functions and associates. Mission is to enable scalable global business processes and technology platforms within Cognizant.   950+ global team members organized into 3 groups: Enterprise Application Services – provides global application development & maintenance services  Network & Systems Services – provides global data center, network, computing, messaging, and desktop services  Office of the CIO – provides overall IT management: strategy, architecture, relationship management, process improvement, organization change management, and Project and Portfolio Management.  4 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction
Technology & Transformation Services TeamGlobal Footprint 5 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction Toronto  London  Amsterdam Frankfurt  Zurich  Shanghai  Singapore  Teaneck, NJ Bridgewater, NJ Phoenix, AZ Bentonville, AK Chicago, IL Schenectady, NY Raleigh, NC Reston, VA Charlotte, NC Maynard, MA Holliston, MA Wayland, MA Chennai  Pune Bangalore Kolkata Hyderabad Coimbatore Kochi Mumbai Gurgaon Buenos Aires
A Few of our Global Facilities … 6 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction Chennai, India Pune, India Shanghai, China Pune Data Center
…and Office of the CIO 7 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction Office of the CIO, Wayland, MA
Topics Cognizant’s view on the future of work Leading virtual IT teams Enabling other virtual leaders 8 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction
9
Cognizant Thesis 10 The confluence of Globalization, Demographics, and  Technology are changing the fundamental nature of organization and work itself
Globalization:  Population changes by 2050 11 5222 58% 729 632 3680 392 305 1803 768 796 520
Globalization: The Invisible Hand Not unlike the invisible hand of a “market” economy directing resources to the most optimal use Production of goods and services no longer recognizing political boundaries Corporate DNA is task-based, not geography-based Increased mobility, the Internet, and low-cost telecommunications are fueling this trend Well-codified processes are broken into sub-components, and then delivered wherever there is: Highest quality Greatest efficiency Optimal talent Ignoring or fighting today’s Invisible Hand is a losing game 12 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction
Demographics: The Millennials 1/3 of the world’s population, 1/4  of the US population The biggest generation in the history of the world, at a time of the greatest change in history Born between 1977 and 1994 15 to 32 years old today Becoming management in the next decade 13
How are Millennials important and different? John Della Volpe, Harvard University “Millennials are… digital natives, fierce multi-taskers who crave collaboration,  travel in packs,  and don’t mind status.”
15 Technology: The Coming Cloud
Cloud is not just about computing Processes, systems, and portions of businesses move “into the cloud” and become more virtual “Anywhere IT” will enable the user to work from any location on any device, enabled by Cloud computing Application mobility Social media Source:  Yankee Group , February 2009 All of these factors continue to change the nature of work and create a more virtual workforce 16
Impacts Different Organizational Designs Different IT and Business Systems Democratized Innovation New Leadership Models 17 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction
18 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction Leading Virtual IT Teams Image by Avatrian, from Flickr, under a Creative Commons license.
It’s hard to separate the issues Virtual IT teams are: Often global Typically multicultural Usually multigenerational Often operate in different time zones Sometimes cross organizational boundaries Physical distance is just one factor affecting the performance of virtual teams – IT Leaders must deal with all of them at once. 19 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction
Recommended Reading Core Competencies Create Context Cultivate Community Co-activate New Leaders Leadership Tools Techno-dexterity Glocalization Traverse Boundaries Authenticity & Transparency 20 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction
Embrace Workforce Virtualization 21 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction
Be Sensitive to the Small Things 22 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction  In a virtual world, sports analogies, buzzwords, etc., may get lost in translation – be aware of culture and context
Find Your Usha (Coach) 23 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction  ,[object Object]
  Skilled in managing across global borders
  Able to advise you on the mood and vibe of virtual teams,[object Object]
25 Enabling other Virtual Leaders Image by DaneelAriantho, from Flickr, under a Creative Commons license.
Understanding Virtual Teams 26
Enable Techno-Dexterity 27 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction Audio Conferencing Phone Email  Instant Messaging Web  Conferencing Telepresence & HD Video Collaboration Spaces Blogs, Wikis (CH1Blogs) Streamed Media (Ctube) Collaborative Work Environments (C2.0) Social Networking Tools
Techno-Dexterity Example 28 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction
Techno-Dexterity Example 29 © 2008, Cognizant Technology Solutions.                                     Not for Reproduction
Strong Ties, Weak Ties, and Innovation 31 None Potential Weak Strong ties Source: Andrew McAfee, MIT

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Leading in a Virtual Environment

  • 1. Leading IT in a Virtual Workforce Mark Greenlaw, CIO Cognizant
  • 2.
  • 3. Headquartered in New Jersey, with Global Operations
  • 4.
  • 5. IT @ Cognizant: Technology & Transformation Services Provides business applications, technology infrastructure, and process improvement services to Cognizant business functions and associates. Mission is to enable scalable global business processes and technology platforms within Cognizant. 950+ global team members organized into 3 groups: Enterprise Application Services – provides global application development & maintenance services Network & Systems Services – provides global data center, network, computing, messaging, and desktop services Office of the CIO – provides overall IT management: strategy, architecture, relationship management, process improvement, organization change management, and Project and Portfolio Management. 4 © 2008, Cognizant Technology Solutions. Not for Reproduction
  • 6. Technology & Transformation Services TeamGlobal Footprint 5 © 2008, Cognizant Technology Solutions. Not for Reproduction Toronto London Amsterdam Frankfurt Zurich Shanghai Singapore Teaneck, NJ Bridgewater, NJ Phoenix, AZ Bentonville, AK Chicago, IL Schenectady, NY Raleigh, NC Reston, VA Charlotte, NC Maynard, MA Holliston, MA Wayland, MA Chennai Pune Bangalore Kolkata Hyderabad Coimbatore Kochi Mumbai Gurgaon Buenos Aires
  • 7. A Few of our Global Facilities … 6 © 2008, Cognizant Technology Solutions. Not for Reproduction Chennai, India Pune, India Shanghai, China Pune Data Center
  • 8. …and Office of the CIO 7 © 2008, Cognizant Technology Solutions. Not for Reproduction Office of the CIO, Wayland, MA
  • 9. Topics Cognizant’s view on the future of work Leading virtual IT teams Enabling other virtual leaders 8 © 2008, Cognizant Technology Solutions. Not for Reproduction
  • 10. 9
  • 11. Cognizant Thesis 10 The confluence of Globalization, Demographics, and Technology are changing the fundamental nature of organization and work itself
  • 12. Globalization: Population changes by 2050 11 5222 58% 729 632 3680 392 305 1803 768 796 520
  • 13. Globalization: The Invisible Hand Not unlike the invisible hand of a “market” economy directing resources to the most optimal use Production of goods and services no longer recognizing political boundaries Corporate DNA is task-based, not geography-based Increased mobility, the Internet, and low-cost telecommunications are fueling this trend Well-codified processes are broken into sub-components, and then delivered wherever there is: Highest quality Greatest efficiency Optimal talent Ignoring or fighting today’s Invisible Hand is a losing game 12 © 2008, Cognizant Technology Solutions. Not for Reproduction
  • 14. Demographics: The Millennials 1/3 of the world’s population, 1/4 of the US population The biggest generation in the history of the world, at a time of the greatest change in history Born between 1977 and 1994 15 to 32 years old today Becoming management in the next decade 13
  • 15. How are Millennials important and different? John Della Volpe, Harvard University “Millennials are… digital natives, fierce multi-taskers who crave collaboration, travel in packs, and don’t mind status.”
  • 16. 15 Technology: The Coming Cloud
  • 17. Cloud is not just about computing Processes, systems, and portions of businesses move “into the cloud” and become more virtual “Anywhere IT” will enable the user to work from any location on any device, enabled by Cloud computing Application mobility Social media Source: Yankee Group , February 2009 All of these factors continue to change the nature of work and create a more virtual workforce 16
  • 18. Impacts Different Organizational Designs Different IT and Business Systems Democratized Innovation New Leadership Models 17 © 2008, Cognizant Technology Solutions. Not for Reproduction
  • 19. 18 © 2008, Cognizant Technology Solutions. Not for Reproduction Leading Virtual IT Teams Image by Avatrian, from Flickr, under a Creative Commons license.
  • 20. It’s hard to separate the issues Virtual IT teams are: Often global Typically multicultural Usually multigenerational Often operate in different time zones Sometimes cross organizational boundaries Physical distance is just one factor affecting the performance of virtual teams – IT Leaders must deal with all of them at once. 19 © 2008, Cognizant Technology Solutions. Not for Reproduction
  • 21. Recommended Reading Core Competencies Create Context Cultivate Community Co-activate New Leaders Leadership Tools Techno-dexterity Glocalization Traverse Boundaries Authenticity & Transparency 20 © 2008, Cognizant Technology Solutions. Not for Reproduction
  • 22. Embrace Workforce Virtualization 21 © 2008, Cognizant Technology Solutions. Not for Reproduction
  • 23. Be Sensitive to the Small Things 22 © 2008, Cognizant Technology Solutions. Not for Reproduction In a virtual world, sports analogies, buzzwords, etc., may get lost in translation – be aware of culture and context
  • 24.
  • 25. Skilled in managing across global borders
  • 26.
  • 27. 25 Enabling other Virtual Leaders Image by DaneelAriantho, from Flickr, under a Creative Commons license.
  • 29. Enable Techno-Dexterity 27 © 2008, Cognizant Technology Solutions. Not for Reproduction Audio Conferencing Phone Email Instant Messaging Web Conferencing Telepresence & HD Video Collaboration Spaces Blogs, Wikis (CH1Blogs) Streamed Media (Ctube) Collaborative Work Environments (C2.0) Social Networking Tools
  • 30. Techno-Dexterity Example 28 © 2008, Cognizant Technology Solutions. Not for Reproduction
  • 31. Techno-Dexterity Example 29 © 2008, Cognizant Technology Solutions. Not for Reproduction
  • 32.
  • 33. Strong Ties, Weak Ties, and Innovation 31 None Potential Weak Strong ties Source: Andrew McAfee, MIT
  • 34. Strong Ties, Weak Ties, and Innovation 32 None Potential Who Wins - Compliance and Security or Innovation? Weak Strong ties Source: Andrew McAfee, MIT
  • 35. Summary Continued workforce virtualization is an unstoppable trend Embrace the trend and sharpen your virtual leadership techniques Enable your colleagues to become more effective virtual leaders 33 © 2008, Cognizant Technology Solutions. Not for Reproduction
  • 36. Recommended Reading A Whole New Mind, by Daniel H. Pink Cultures and Organizations, Software of the Mind: Intercultural Cooperation and its Importance for Survival, by GeertHofstede Enterprise 2.0: New Collaborative Tools for Your Organization's Toughest Challenges, by Andy McAfee Grown up Digital, by Don Tapscott Leading the Virtual Workforce, by Karen SobelLojeski Wherever You Go, There You Are, by Jon Kabat-Zinn You Are Here, by ThichNhatHanh 34 © 2008, Cognizant Technology Solutions. Not for Reproduction Contact Info: mark.greenlaw@cognizant.com