GATES is an SMS-based platform that connects agricultural buyers and sellers in Malaysia. It allows farmers to advertise prices and quantities of products for sale, and buyers to post requests. When a match is made, both parties are notified along with each other's ratings. The platform aims to accelerate agricultural product exchange from the point of harvest through future contract buying. It is built on open source technologies and utilizes SMS gateways and a web interface for online matching and ratings. The business model generates revenue from SMS fees, advertising, training, and licensing the platform to other regions.