Brainstorm er et fantastisk redskab til at skabe idéer, men springer du direkte ud i det uden den rette opvarmning får du ikke det optimale resultat. Dette er en kort guide til 5 opvarmnings metoder, 3 gode spilleregler og 5 ting du absolut IKKe skal gøre hvis du vil lave en effektiv brainstorm.
Præsentationen er en del af materialet fra bogen "Bryd Rammen - Livet er for kort til kedelige præsentationer" af Claus Handberg. Du kan læse mere om bogen på http://www.brydrammen.dk. Du kan også løbende holde dig opdateret på facebook.com/slidemarketing eller se hvordan du kan afholde en workshop eller foredrag med Claus Handberg på http://www.claushandberg.dk/priser-og-det-praktiske.html
19. hvorfor har en mu ko ingen
vinger? hvorfor siger den mu, og
ikke vov? hvorfor sidder neglen
på min finger? hvis den sad på
næsen var det sjovt hvorfor
sidder øjet ikke i nakken? hvorfor
er jeg ikke blevet en kat? hvorfor
kan min støvle ikke
snakke? hvorfor hvorfor did og
20. HVA’ NU HVIS FINGEREN
Foto: Mueritz
SAD PÅ NÆSEN??
26. 5 3 5
Opvarmnings Gode Sikre måder at
øvelser spilleregler ødelægge din
brainstorm
27. Ingen sammenhæng
til det seriøse emne
Ingen rigtige eller
forkerte idéer
Brug tilfældigheder
& leg
28. 5 3 5
Opvarmnings Gode Sikre måder at
øvelser spilleregler ødelægge din
brainstorm
29. 5
Sikre måder at
ødelægge din
brainstorm Chefen taler først Spørg kun eksperten
Gå efter tur Skriv alt ned Ingen fjolleri
30. SÅDAN
DU OP TIL DIN
BRAINSTORM
Visus Publishing
v/ Claus Handberg
31. Få mere inspiration på
www.brydrammen.dk
Hold dig opdateret på
facebook.com/SlideMarketing
Interesseret i workshop eller foredrag
www.claushandberg.dk/priser-og-det-praktiske
www.brydrammen.dk
32. Livet er for kort til kedelige præsentationer…
…brug visuel præsentations teknik!
www.brydrammen.dk
Notas del editor
Everyone knows that productive brainstorming sessions are imperative to creating stellar presentations. Everyone also knows that the practice of brainstorming has become a little weary.
Opposite DayTo help jump-start your team’s brains, try an exercise in words. Choose five random words and ask your team to come up with their opposites. Bright; Dark. Once they have completed that task, ask them to go one step further and come up with three more words that could be considered opposites of the originals. Bright: Night, Dull, Lackluster. Hopefully, your team will come up with less lackluster words. Regardless, you’ll have them thinking about something other than the memos they need to get out by 5:00.Especially pushing it to find 3 more opposites. The first ones will be obvious but then you need to be creative. If you need a good tool for selecting the random words you can find one here: http://creativitygames.net/generator
FamilymwrPlugimi
Ben124MagnusL3D
Hamed SaberSteven Green Photography
Electro Powered Something. Take an every day object and ask how it could be improved using batteries. (i.e. a book, a bottle, a cup).
Ridiculous Run-throughIf you are looking to your team to help you creatively solve a problem, try an outlandish brainstorming run-through first to get them in the mood. Pose a silly problem – how did the legless chicken cross the road? – and ask your team to think of different ways to overcome it. On its wing tips? This exercise should make people relax and get into a creative frame of mind. When you present your real challenge, your team will already be practiced in the art of imaginative problem-solving.
Object d’OfficeFor this exercise, break down your brainstorming team into smaller groups. Then, present an everyday object like a ballpoint pen and ask each group to come up with as many uses for it as possible. Encourage everyone to be creative and outrageous. Whether or not the proposed uses are completely feasible shouldn’t matter. If a group can explain how a ballpoint pen can help a person take over the world, more power to them!
Object d’OfficeFor this exercise, break down your brainstorming team into smaller groups. Then, present an everyday object like a ballpoint pen and ask each group to come up with as many uses for it as possible. Encourage everyone to be creative and outrageous. Whether or not the proposed uses are completely feasible shouldn’t matter. If a group can explain how a ballpoint pen can help a person take over the world, more power to them!
Get Outside of the BoxSometimes it really is impossible to be creative in the office environment. Ugh! It’s so beige and boring. Literally get outside of the office box and take your brainstorming team to a different location. Go outdoors, to a coffee shop, to an amusement park – just go anywhere that will get your team to be and think outside of the box. Most of the time, a change in environment works wonders for inspiring creativity.
Of course there’s lots of variations possible – in general there’s 3 rules for a good warm-up excersize:Keep the warm-up unrelated to the main brainstorm. Part of the goal of the warm up is to teach the participants every idea has equal value. With the warm=up being to involved in the main brainstorm, there is a chance people feel reluctant to express themselves.There should be no right or wrong ideas. For instance solving puzzles should not be about the result but about the process of solving them. Different thinking should be encouraged, and ‘one solution challenges’ tend to force simular thinking.Use randomization and play. Dice, a deck of cards, random objects or rotating ideas such as warm-up number 4 challenge the participants to think outside of traditional, predictable patterns, and force them to think creatively. This will be of great help when you want to facilitate lateral leaps in the real brainstorm.