Social Media Bootcamp
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Basic Social Media know-how for curious businesses and non profit groups. Include 2 case studies to show real world examples of Social Media Marketing success - the IRC and the Playstation Blog. Presented at the Tendenci User Conference 2007 in Houston, TX.
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Social Media Bootcamp
- 3. Media helps you stay smart and connected
- 5. It’s a conversation Photo credit: blog.looksy.org/category/generation-c/
- 7. Now for the fun stuff
- 9. Personal Blog Social Media Tools www.brandtobedetermined.com
- 10. Company Blog Social Media Tools http://blog.tendenci.com
- 11. Blogging is fast and easy
- 12. 70 million and growing http://www.sifry.com/alerts/archives/000493.html
- 15. Online photos Social Media Tools www.flickr.com
- 16. Online video www.youtube.com video.google.com Social Media Tools
- 17. Social Networking (not just for kids) www.shelfari.com www.myspace.com www.ravelry.com Social Media Tools
- 18. RSS Really Simple Syndication
- 19. Google Homepage http:// www.google.com/ig
- 22. IRC – International Rescue Committee www.theirc.org blog.theirc.org www.flickr.com/photos/theirc/ http://www.myspace.com/theirc What types of Social Media does the IRC use? Is an organization that serves communities victimized by oppression around the world.
- 23. IRC Blog blog.theirc.org IRC Web site www.theirc.org Blogs
- 24. Blog Comments Allow for Conversation
- 25. Videos that further engage Watch Video
- 26. Benefits of Flickr www.flickr.com/photos/theirc /
- 27. Tagging your images for Search
- 28. Ever thought about having a Myspace?
- 29. The Power of Networks
- 30. Example of a Successful Corporation Blog
- 32. Fresh Content
- 34. Be Generous
- 40. Thank you! Kim Lange / Katie Laird [email_address] / [email_address] Blogs: http://inkoluv.wordpress.org / www.happykatie.com Presented at the Tendenci Bootcamp 2007 Find all presentations at: www.tendenci.com/uc2007 Schipul - The Web Marketing Company 11757 Katy Freeway, Suite 930 Houston, TX 77079 USA www.schipul.com
Notas del editor
- Kim and Katie introduce themselves Kim first Katie next At Schipul we are pretty geeky – in fact, you pay us to be that way We like to stay on top of the latest online technology trends, the coolest new social sites In the last few years, it’s been exciting to see how a lot of these technologies have made it into mainstream media, large corporation’s business plans and non profit groups all over the world. It’s not such an ‘elite’ geek thing anymore, but it can still be a little frightening when you’re just starting out. Kim and I are here today to help de-mystify some of the ‘scariness’ around Social Media tools. There are lots of buzz words you might hear from your kids, on CNN or even from your boss. Our goal is to help you make sense of some of these new technologies and – even more importantly – be able to see where you can utilize Social Media in your own marketing plans. We’ll start by making a very quick run through of some of the Social media tools out there, then Kim will show us how real organizations just like yours are utilizing them and then we’ll give you some ideas on how to get started.