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8 SECRETS TO WINNING PITCHES
Credits: NY Times, USA Network
2. "I don't play the odds,
I play the man"
1
LISTEN. UNDERSTAND. RESPOND
3. Don't get too caught up in
trying to pitch ideas, without
understanding what the client
wants.
4. No matter how brilliant your
pitch is, it is of no use if it
doesn't resonate with the
client's needs.
5. "I don’t have dreams,
I have goals.
Now, it’s on to the next
one."
2
BE AMBITIOUS. BE PRACTICAL
6. The client might not always know
what they need. So, listen to their
challenges and respond with a bold
yet practical solution.
8. "The only time “success” comes
before “work” is in the
dictionary."
3
WORK HARD. DO EVERYTHING IT TAKES.
10. Calls, emails, meetings - do
whatever it takes to show them you
care and genuinely want to help
them in all ways possible.
11. "When you’re backed against
the wall, break the god damn
thing down."
4
EXUDE CONFIDENCE. BE FEARLESS
12. Go into any pitch with the confidence
that you know your sh*t.
More importantly, show that conviction
in every sentence you utter.
13. It is never about how much you know.
It always about how you convey what
you know.
16. "WOW" the client from time to
time with valuable insights/ideas
to recapture their attention.
17. "I don’t get lucky.
I make my own luck."
6
ALWAYS BE IN CONTROL
18. The best salesmen are
always in complete control
of their meetings without
being dominating or pushy.
19. It is about creating
conversations and knowing
how to change the
conversation at the right
time.
21. Sales pitches go beyond a
company's core capabilities. It is
about building rapport and trust.
22. So, avoid petty arguments or
discussions and focus on things
that are important enough to
make or break a deal.
25. Choose and highlight a few selected
past projects which had results that
are closest to your new client's
requirements.
26. "EQUAL PARTS OF SWAGGER
& SMARTS"
TO SUMMARIZE,
WHEN YOU WALK INTO THAT PITCH,
HAVE
27. IN SHORT, WHEN YOU WALK
INTO THAT PITCH, HAVE
Credits: NY Times and USA Network
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@khyathi92 | @hmarketer