2. What to Expect Today
• Host – Scott Ryan & Speaker – Neil Costa
• Quick Intro
• Webinar Topics
• Facebook Recruiting – It’s Serious, Start Now
• Are you Ready for Facebook?
• Driving Candidates with Targeted Facebook Ads
• Building a Facebook Fan Page Strategy
• Q&A
• Chat & Questions via GoToMeeting
• Social Media - Twitter - #hcbootcamp #recruiting
2
3. Understanding your Core
About HireClix
Value?
• Based outside of Boston, MA – Gloucester, MA
• Recruiting & Digital Marketing Industry
Experience
• Focused on Interactive Marketing
• Develop Customized Recruitment Marketing
• Turn-key Recruitment Marketing Experts
• Provide Great Value and Zealous Service
3
5. Facebook – It’s Serious
10X Facebook Users in 3 Years
50M (Oct ‘07) to 500M (Dec ‘10)
Revenue - $1.2B in 1st Jan-Sept 2010
Facebook Net Profit of $355M*
5
*Reuters – Jan 6, 2011
6. Are you Ready for Facebook?
• Do you use Facebook for
personal activities?
• Do your employees use
Facebook?
• Are you naturally curious
about using Facebook for
business?
• Do you want to recruit talent
from 18-65?
• Are you trying to diversify
your recruiting efforts? 6