Howard Greenstein, president of the Harbrooke Group, gives a presentation on implementing social networks. He outlines several main points, including defining goals for social media use, recruiting and retaining members, enabling networks to share stories, and making personal connections. Greenstein discusses tools like Facebook, blogs, and forums and stresses the importance of listening, participating, creating content, and measuring results.

1. PRESENTED BY: HOWARD GREENSTEIN, PRESIDENT OF THE HARBROOKE GROUP New Media 202: Implementing Social Networks Entire presentation (CC) 2008 Attribute-Share-Alike- Non Commercial by The Harbrooke Group, Inc. Some Rights Reserved.

5. Defining Your Goal(s)

6. Web 2.0 and Social Media Expression

13. “ mmmm, I’m not listening!” (or not perceived to be listening)

14. What Can Happen when you listen?

15. Stormhoek Wine + Social Media

22. Creating Your own Space

23. Effective Blogging

30. Enable Your Network (for Recruiting)

31. Since Ancient times, people have told stories

35. Using Facebook and other SN sites effectively

42. Make your connections Personal

50. End Game Strategy

51. Final thoughts