2. about EACA
• Represents full-service advertising and media agencies and agency
associations in Europe
• Aims to promote honest, effective advertising, high professional
standards, and awareness of the contribution of advertising in a free
market economy
• Encourage close co-operation between agencies, advertisers and
media in European advertising bodies
• In addition to legal & industry issues, EACA prioritises:
– academic education & training
– the social acceptance and political understanding of advertising’s role in society
– recruitment issues
– advertising agency industry developments in "new Europe“
W: www.eaca.be
LinkedIn: EACA
Twitter: @EACA_be

3. about IMCC
•Mission: to represent the integrated marketing communications
agencies and agency associations in Europe
• Focuses on three key areas:
1. Best Practice
2. Lobbying
3. Recognition by way of the IMC European Awards
•Ambition: to promote the use of integrated marketing communications
and turn the various threats and issues facing the industry into future
opportunities
W: www.imcceurope.com

4. • Rewards the best marketing communications campaigns in Europe
• Awards are open to national award winners in the member countries
of IMCC and an international category accepts entries from
countries outside Europe
• Call for entries for the IMC European Awards 2013 runs from 6th
May
to 15th
July 2013
• Entries are judged online by a panel of 60 senior industry European
representatives
The IMC European Awards

5. Blister Plaster (2010)
Campaign: Blister Plasters. And Club Nights?
Country: UK
Agency: Jeffries Parsons Myers Harvey
Client: Johnson & Johnson
Award: Gold

6. Blister Plaster (2010)

7. Put a crate behind your window
(2010)
Campaign: Maes beer - Put a crate behind
your window
Country: Belgium
Agency: TBWA
Client: Alken-Maes
Award: Gold

8. Put a crate behind your window
(2010)

9. Hold Your Lion(2010)
Campaign: Hold Your Lion
Country: Belgium
Agency: Proximity BBDO
Client: Kluwer
Awards: Silver (3)

10. Hold Your Lion(2010)

11. Triple Velvet Tree Detective
(2010)
Campaign: Triple Velvet Tree Detective
Country: UK
Agency: iris nation ltd
Client: SCA Hygiene Products UK Ltd
Awards: Gold, Silver, Bronze

12. Triple Velvet Tree Detective
(2010)

13. Audi A1 Chase (2011)
Campaign: Audi A1 Chase
Country: Ireland
Agency: Tequila Ireland
Client: Audi
Awards: Gold (2) & Silver

14. Audi A1 Chase (2011)

15. Bavaria DutchDress (2011)
Campaign: Bavaria DutchDress
Country: Netherlands
Agency: Selmore
Client: Bavaria
Awards: Gold (2) & Grand Prix

16. Bavaria DutchDress (2011)

17. Look me in the eyes (2011)
Campaign: Look me in the eyes
Country: Belgium
Agency: AIR
Client: RTBf
Awards: Silver

18. Look me in the eyes (2011)

19. The Room (2012)
Campaign: The Room
Country: Spain
Agency: GMR Marketing
Client: Telefonica
Award: Gold

20. The Room (2012)

21. Do It Yourself (2012)
Campaign: Do It Yourself
Country: Czech Republic
Agency: Mindshare s.r.o.
Client: Ford
Award: Gold

22. Do It Yourself (2012)

23. Diet Coke Love It Light(2012)
Campaign: Diet Coke Love It Light
Country: Ireland
Agency: Verve Marketing
Client: Coca-Cola
Award: Silver & Bronze

24. Diet Coke Love It Light(2012)

25. Be A Fairy Godmother(2012)
Campaign: Fairy and Make A Wish –
Be A Fairy Godmother
Country: UK
Agency: Dialogue
Client: Procter & Gamble
Award: Bronze

26. Be A Fairy Godmother(2012)

27. 7 days for a change(2012)
Campaign: 7 days for a change
Country: Spain
Agency: DRAFTFCB Spain
Client: TUNISAIR
Award: Silver & Bronze

28. 7 days for a change(2012)