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The future of the data center
Mike Shaw, Director of Solutions Marketing, HP Software
@hpsoftware

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
STEP 1
“The CIO has to draw the Core-Context
matrix for the company.”
– Geoffrey Moore
...and then IT ops can decide what to
focus on to differentiate the business
and what services can be provided
by others.
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
In the future, IT won’t do
everything.
But that doesn’t mean IT
will do nothing.

Ideas  reality  capitalize
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Typical number of releases per application per year
2010
4 per app

2015
36 per app

2020
120 per app

The business
needs IT ops
to support a
30X increase
in app
release
frequency.
How do we do
this?

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

IDC research for HP, 2012
By aligning apps and ops objectives
(or by joining the teams into one).
By automation of as much as possible
—automate or fall behind!
Expected automation of IT
Today

No Automation
Up to 1/4
1/4 to 1/2
1/2 to 3/4
3/4 to all

6%
45%
35%
12%
2%

2020

1%
2%
12%
49%
35%

IDG research for HP, 2013.
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

IDC research for HP, 2013
And through the “application-defined
data center” business analysts set app
priority, flexing, compliance, security,
data placement and resilience.

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
By 2020, big data-based IT management
systems will be smart enough to resolve
numerous issues that today require human
intervention.

Today, IT can
receive thousands
of alerts

In an intelligent
system, all IT
information is
collected and
correlated

The system uses
big data analysis
to work out root
cause and fixes
what it can

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Leaving human
intervention for
just those issues it
can’t handle
In the future, many apps and business processes
will be hybrid: components in the data center,
components from cloud providers.
Confidence
100%

When IT
executives
expect to
manage hybrid
business
processes and
applications

80%
60%
40%
20%
0%

2012 2013 2014 2015 2016 2017 2018 2019 2020

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

IDC research for HP, 2012
We will need tools, process and governance to
manage performance, change, security and
compliance across hybrid applications and
business processes.

0%

1-25%

26-50%

51-75%

76-100%

What percentage of your organization’s apps do you expect will be composite by 2020?
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

IDC research for HP, 2012
2010
1.2ZB

2012
2.8ZB

2015
8.5ZB

2020
40ZB

Big data will explode
because it is of huge value to the business.
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

IDC, The Digital Universe in 2020, 2012.
IT Ops needs to put in place the skills, processes
and infrastructure to support structured and
unstructured big data collection and analysis.
2020 beneficiaries of
big data and high
speed analytics

Quote to
Collect
5%

Other
8%

Finance
28%

Supply Chain
14%

Customer
Acquisition
19%
Product
Development
25%
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

IDC research for HP, 2012
By 2020, there will be 50 billion connected smart
devices and sensor arrays.
How will this affect IT operations?
Climate Monitoring

Merchandise Tracking
Tsunami Warning System

Home Automation

Anti-Poaching

Wildfire Tracking
Personal Sensor Subnet

Mineral Exploration

Mega-City Transportation Status

Large Structure Integrity
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
SMART
DEVICES

Can our infrastructure scale
to meet the big data needs?

kitchen
appliances

Can we manage the end-toend security?
parking
control

shopping
trolley

SMART
PHONES

smart
power
fire
sensors
shopping
displays

security
devices

road-side
sensors

cooking

TVs
wearable
monitors

SENSORS

medical
robots
exercise
machines

automated
factories

Can we manage the end-toend performance?
Do we need to merge
business IT and central IT?
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

house
control

TABLETS
poaching
sensors

cars

wearable
devices
smart
phones
What about the technology in the data
center of 2020?
Computers will be redesigned to handle
real-time big data processing.
“Universal memory, the fusing of
memory and storage into a single entity,
has the potential to really transform a
lot of how computing is done.”
--Martin Fink, HP CTO and Director of HP Labs

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Look out for memristors
for universal storage,
photonics for component
interconnect, lower power
consumption, and of
course, smaller devices.

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
In the future, IT won’t
do everything.
But that doesn’t mean
IT will do nothing.

How will you focus to
help differentiate the
business?
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
For more forward thinking like
this, join the conversation at
Enterprise2020.com

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Enterprise2020.com

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

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Datacenterofthefuture

  • 1. The future of the data center Mike Shaw, Director of Solutions Marketing, HP Software @hpsoftware © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  • 2. STEP 1 “The CIO has to draw the Core-Context matrix for the company.” – Geoffrey Moore ...and then IT ops can decide what to focus on to differentiate the business and what services can be provided by others. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  • 3. In the future, IT won’t do everything. But that doesn’t mean IT will do nothing. Ideas  reality  capitalize © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  • 4. Typical number of releases per application per year 2010 4 per app 2015 36 per app 2020 120 per app The business needs IT ops to support a 30X increase in app release frequency. How do we do this? © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. IDC research for HP, 2012
  • 5. By aligning apps and ops objectives (or by joining the teams into one). By automation of as much as possible —automate or fall behind! Expected automation of IT Today No Automation Up to 1/4 1/4 to 1/2 1/2 to 3/4 3/4 to all 6% 45% 35% 12% 2% 2020 1% 2% 12% 49% 35% IDG research for HP, 2013. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. IDC research for HP, 2013
  • 6. And through the “application-defined data center” business analysts set app priority, flexing, compliance, security, data placement and resilience. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  • 7. By 2020, big data-based IT management systems will be smart enough to resolve numerous issues that today require human intervention. Today, IT can receive thousands of alerts In an intelligent system, all IT information is collected and correlated The system uses big data analysis to work out root cause and fixes what it can © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Leaving human intervention for just those issues it can’t handle
  • 8. In the future, many apps and business processes will be hybrid: components in the data center, components from cloud providers. Confidence 100% When IT executives expect to manage hybrid business processes and applications 80% 60% 40% 20% 0% 2012 2013 2014 2015 2016 2017 2018 2019 2020 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. IDC research for HP, 2012
  • 9. We will need tools, process and governance to manage performance, change, security and compliance across hybrid applications and business processes. 0% 1-25% 26-50% 51-75% 76-100% What percentage of your organization’s apps do you expect will be composite by 2020? © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. IDC research for HP, 2012
  • 10. 2010 1.2ZB 2012 2.8ZB 2015 8.5ZB 2020 40ZB Big data will explode because it is of huge value to the business. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. IDC, The Digital Universe in 2020, 2012.
  • 11. IT Ops needs to put in place the skills, processes and infrastructure to support structured and unstructured big data collection and analysis. 2020 beneficiaries of big data and high speed analytics Quote to Collect 5% Other 8% Finance 28% Supply Chain 14% Customer Acquisition 19% Product Development 25% © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. IDC research for HP, 2012
  • 12. By 2020, there will be 50 billion connected smart devices and sensor arrays. How will this affect IT operations? Climate Monitoring Merchandise Tracking Tsunami Warning System Home Automation Anti-Poaching Wildfire Tracking Personal Sensor Subnet Mineral Exploration Mega-City Transportation Status Large Structure Integrity © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  • 13. SMART DEVICES Can our infrastructure scale to meet the big data needs? kitchen appliances Can we manage the end-toend security? parking control shopping trolley SMART PHONES smart power fire sensors shopping displays security devices road-side sensors cooking TVs wearable monitors SENSORS medical robots exercise machines automated factories Can we manage the end-toend performance? Do we need to merge business IT and central IT? © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. house control TABLETS poaching sensors cars wearable devices smart phones
  • 14. What about the technology in the data center of 2020? Computers will be redesigned to handle real-time big data processing. “Universal memory, the fusing of memory and storage into a single entity, has the potential to really transform a lot of how computing is done.” --Martin Fink, HP CTO and Director of HP Labs © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  • 15. Look out for memristors for universal storage, photonics for component interconnect, lower power consumption, and of course, smaller devices. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  • 16. In the future, IT won’t do everything. But that doesn’t mean IT will do nothing. How will you focus to help differentiate the business? © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  • 17. For more forward thinking like this, join the conversation at Enterprise2020.com © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  • 18. Enterprise2020.com © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.