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Differences between marketing
in a developing and developed
market
Possibilities in Developing markets
Grameenphone
marketed cell
phones to
35,000 villages
in Bangladesh
Colgate-Palmolive rolled into Indian
Villages and became a huge success
Corporation GEO builds low-income
housing in Mexico
% Revenue from Developing Markets
Developing markets
South Africa
Bangladesh
BRIC Countries
Many companies prefer to sell to neighboring countries because
they understand them better and can control their entry costs
more effectively
PROXIMITY
Psychic Proximity determines choices. Given more
familiar language, laws, and culture, many U.S. firms
prefer to sell in Canada, England, and Australia.
• Possibilities in Developing market
• Revenue from developing market
• Developing Countries
• BRIC Countries
• Evaluating Personal Markets
CREDITS :
www.mappingwords.com
www.allianceboard.com
www.operationworld.org
www.dreamstime.com
www.plrinternetmarketing.com
Openmarkets.in
www.firststopshop.co.uk
Lizprovasi.wordpress.com
www.slideshare.net
www.geogroup.com
What are the diffeences between marketing in a developing and a developed market

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