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Inbound marketing Ljubljana 5.4.2017.

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Ilija Brajković
Ilija Brajković

Predavanje o inbound i content marketingu na konferenciji 500 podjetnic 2017 http://www.podjetnica.com/500-podjetnic-2017/ .

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INBOUND MARKETING Ilija Brajković
ILIJA BRAJKOVIĆ • Ilija Brajković, mag.ing.comp. • U IT-ju cijeli život • U digitalnom marketingu od 2009. • Partner u digitalnoj agenciji Kontra • ilija.brajkovic@kontra.agency
KAKO SMO TO USPJELI?!?! • ILIJA – studirao računarstvo • PETAR – studirao financije • 0 iskustva u pravom marketingu • Agencija u Splitu, “svi” klijenti u Zagrebu • 4 početna klijenta
DO SADA SMO UVIJEK TRČALI ZA KUPCIMA
ŠTO ĆE NAĆI? ŠTO IM NUDITE? KAKO IH EDUCIRATE? PUNO PITANJA, A?
Inbound marketing Content Blogging SEO Social Media Lead Generation Analytics
Inbound marketing is advertising a company through blogs, podcasts, video, eBooks, newsletters, whitepapers, SEO, social media marketing, and other forms of content marketing. Wikipedia
CONTENT NIJE NEŠTO NOVO
ŠTO JE NOVO? • Alati i tehnologija • Pretraga i društvene mreže • Ponašanje kupaca
KORACI ZA SLIJEDITI 0 • KUPAC 1 • WEB 2 • BLOG 3 • DRUŠTVENE MREŽE 4 • SADRŽAJ 5 • OGLAŠAVANJE
CAN’T SAY MUCH ABOUT CONTENT MARKETING. JUST DO IT.
LITERATURA – AKCIJA.COM.HR
ILIJA.BRAJKOVIC@KONTRA.AGENCY
FIND ME ON FACEBOOK J

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Inbound marketing Ljubljana 5.4.2017.