Automotive market and ecosystem, and the role of product management. Automotive industry is changing rapidly with electric vehicles, ride sharing, ADAS, autonomous cars.
2. World Car Market
Annual revenue - $2T in 2017 (ibisworld)
Growth - 3,4 % in 3017 (ibisworld)
Global Aftermarket - $643B in 2016 (researchandmarkets)
The Global Automotive Aftermarket was USD 643.10 billion
in 2016 and is estimated to reach USD 847.15 Billion by
2022, at a CAGR of 4.7% for the forecasted period
5. Forces of Change in the Automotive Industry
1. Electric vehicle (<1% in 2016 to 5 % in 2025)
2. Ride sharing ($60B in 2018 to $110B in 2020)
3. Advanced Drive Assist Systems (ADAS) ($12B in 2016 to $45B in 2025)
4. Digital Cockpit ($14B in 2018)
5. Autonomy ( $36B/$6B for partial/full in 2025)
8. Product Management Role
● Responsibilities
○ Working knowledge of a complex set of technologies
○ Navigate regulatory landscape
○ Follow and shape public perception
○ Familiarity with automotive industry structures
○ Build relevant connections
● Qualifications
○ Technical background
○ Business experience
○ Familiarity with automotive industry
○ Ability to navigate a very fluid market