First, reflect on your performance: write what went right? Did you apply your knowledge on market research, marketing environment and segmentation, targeting and positioning? If so how? If no then please write how these knowledges would have helped you to win the game. What strategy did you have in the first round? Was it successful? What strategy did you have in the second round? Was it successful? Next, Provide your recommendation about how companies can maximize their profits by applying knowledge of market research, marketing mix,marketing environment and segmentation, targeting and positioning;.

1. First, reflect on your performance: write what went right? Did you apply your knowledge on
market research, marketing environment and segmentation, targeting and positioning? If so how?
If no then please write how these knowledges would have helped you to win the game. What
strategy did you have in the first round? Was it successful? What strategy did you have in the
second round? Was it successful? Next, Provide your recommendation about how companies can
maximize their profits by applying knowledge of market research, marketing mix,marketing
environment and segmentation, targeting and positioning;