Martal Consulting Group is a business development boutique that has operated globally since 2003, providing outsourced business development, company representation, tech transfer and IP commercialization, and startup capital raising. Martal has represented Israeli and Eurasian customers in North America, helping one Israeli startup raise $12M from a US VC and license an Israeli project's IP in the US for $1.5M upfront. As a test case, Martal was retained from 2004-2006 to identify technologies at 20 universities, then full-time from 2007-2012 to obtain grants, research collaborations, and sponsorships, leading a licensing team that discovered commercial outlets. This increased commercialization revenues over 1000% and venture capital raised for spin