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Better	verticals	through	AI		
&	
How	we	made	a	map	that	2	million	
users	klicked	on
Better	verticals	through	AI		
&	
How	we	made	a	map	that	2	million	
users	klicked	on
Better	verticals	through	AI		
&((sort	of)	
How	we	made	a	map	that	2	million	
users	klicked	on
Better	verticals	through	AI		
&	
How	we	made	a	map	that	2	million	
users	klicked	on	
	
HIER
How	we	made	a	map	that	2	million	
users	klicked	on
Better	verticals	through	AI	
•  December	2016:	tagesschau-App	2.0	
•  Vertical	videos	w/	headlines		
•  Pictacrop:	automated	video	analysis		
•  Automated	scene	detection	
•  Suggestions	on	where	to	crop	video	
•  Editor	makes	corrections	&	writes	headlines	
•  Save:	Cropping	metadata	and	headlines	
•  <	20	verticals	/	day	
•  Dual	use	for	TV	format	„tagesschau	in	100	
seconds“
Better	verticals	through	AI
Better	verticals	through	AI
Better	verticals	through	AI	
•  How	does	it	work?		
•  APPSFactory:	„Our	algorithm	analyses	scenes	
and	calculates	a	score	based	on	three	
parameters:		
	1.	form,	frequency	and	density	of	picture	edges	
	2.	saturation	and	color	strength	
	3.	skin	tone	(to	detect	faces)		
The	secret	sauce	is	how	we	weigh	
the	three	parameters.“
Better	verticals	through	AI	
•  APPSFactory:	„Our	algorithm	was	trained	with	
thousands	of	videos	and	images.	It	is	not	a	self	
learning	algorithm;	no	deep	learning	is	
involved.“	
•  APPSFactory:	„Developing	correct	scene	
change	detection	was	a	lot	harder.“
Better	verticals	through	AI
Better	verticals	through	AI	
•  How	well	does	it	work?	
•  Editor	1:	„Most	of	the	time,	scene	detection	is	
working	fine.	Also,	the	cropping	suggestions	need	
little	to	no	corrections.“	
•  Editor	2:	„Center	of	attention	wise	Pictacrop	does	
its	job.	Only	if	say,	there	are	two	people	of	similar	
size	in	the	video,	naturally	the	tool	sometimes	
picks	the	wrong	one.“	
•  Editor	1:	„If	only	we	had	less	limitations		
for	the	headlines!“
Better	verticals	through	AI		
&	
How	we	made	a	map	that	2	million	
users	klicked	on
Better	verticals	through	AI		
&	
How	we	made	a	map	that	2	million	
users	klicked	on
How	we	made	a	map		
that	2	million	users	klicked	on	
•  Data	journalism	is	hard	
•  Crossmedia	data	journalism	is	even	harder	
•  Add	interactive	to	that	
•  Plus	relatable	
•  Sharable		
•  Scalable	
•  =	Checklist
How	we	made	a	map		
that	2	million	users	klicked	on	
•  If	you	do	not	have	data	scientists	and	
developer	-	hire	(or	rent)	them	
•  Pick	an	event	at	a	safe	distance	(at	least	two	
months	away)	
•  Get	everyone	to	sit	at	the	same	table	every	
two	weeks	
•  Enter	tagesschau‘s	data	project		
Klimadoppel	(Climate	Twin)
How	we	made	a	map		
that	2	million	users	klicked	on	
•  Climate	Twin	answers	simple	questions.		
•  How	warm	will	summers	be	in	my	home	town	
60	years	from	now?	
•  What	place	has	a	similar	summer	maximum	
today?		
•  Scenario	A:	4	degrees	global	warming	
•  Scenario	B:	2	degrees	global	warming	
•  Let	me	show	you:
How	we	made	a	map		
that	2	million	users	klicked	on
How	we	made	a	map		
that	2	million	users	klicked	on
How	we	made	a	map		
that	2	million	users	klicked	on	
•  Checklist	
•  Crossmedia:	online,	social,	messenger	bot	&	tv	
•  Interactive:	where	applicable	
•  Relatable:	we	did	the	math	for	14.000	places	in	
Germany;	28.000	combos	
•  Sharable:	fb	&	Twitter		
•  Scalable:	up	to	20.000	users	simultaniously;	in	
the	first	two	days	more	than	one	million		
unique	users;	7	TB	of	data	moved
Shameless	self	promotion
Shameless	self	promotion
Shameless	self	promotion
Shameless	self	promotion	
•  New	map	project		
•  Putting	Europe	on	the	Map	–	through	Data	
•  Assist	Europeans	with	data	literacy		
•  All	European	data	
•  Starting	in	March	
•  Online	before	European	Elections	end	of	May	
•  Open	for	EBU	members	to	join
Questions?
Contact	
	 	 	 	 		
	
	
	
Christian	Radler	
c.radler@tagesschau.de	
+49	40	4156	4152

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Presentation Christian Radler at EBU Conference "data in the newsroom"