Golden Krishnas presentation at From Business to Buttons in Stockholm, April 15 2016. FBTB is the meeting place for everyone who wants hands-on advice on how to generate business value by creating great user experiences.
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A cultural reflection of how
technology is having a huge
impact on our lives.
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0
200
400
600
800
2008 2009 2010 2011 2012 2013 2014
Computer science
Major intentions for incoming freshman at The University of Washington
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Distracted
The CDC has found that 1,000 people are
injured, nearly 10 people die everyday in
The United States because they are
distracted by their cell phones while driving.
cdc.gov/motorvehiclesafety/distracted_driving
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Ruins Sleep
The color temperature of our screens
mimics mid-day, throwing off our sleep
cycles when we look at them at night.
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Less Creative
“Studies suggest that we get our most
original ideas when we stop the constant
stimulation and let ourselves get bored...”
“Bored and Brilliant”, WNYC
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Less Empathetic
“…Sixth-graders who went five days
without exposure to technology were
significantly better at reading human
emotions than kids who had regular access
to phones, televisions and computers.”
“Kids And Screen Time”, NPR
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68%
of medical staff had
exactly the same
90%
of college students had
exactly the same experience
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Lost Keys
Average adult in the UK “misplaces nine
items a day,” ...30% spend 15 minutes a
day trying to find lost items...people are
“most frustrated at losing their house keys.”
Wall Street Journal
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100
Today’s terrible computers
have processors more than
gigaflops faster than
Deep Blue
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P R I N C I P L E T H R E E
Create a
system that
adapts for
individuals.
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Saving money
25% of Americans have no savings
account
20% of Britons have no savings account
25% of Britons have less than £500 saved
CNN, The Telegraph
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Reading from
Chapter 21
Page 154
103. Email me anytime at
golden.krishna@gmail.com@goldenkrishna #NoUI
Download these slides at
nointerface.com/buttons
The Best Interface
is No Interface