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1530 surewash e health pres pathway to success
- 1. Pathway to Success from idea to product…to pivot…to product V2
- 2. 2005
- 3. SureWash • Research Problem – Very fast motions, partially hidden, different backgrounds • Prototype in Trinity College – Gerry Lacey and David Llorca • Market Opportunity – Food & Health • TCD Patent Application
- 4. The Problem in Hospitals DEATHS 100,000 people in US & 140,000 in EU COSTS USA $7 Billion & EU $6.5 Billion
- 5. Development and Field testing • Undergraduate guinea pigs – Chocolate as bribes • EARLY FIELD TESTING taught us lots! – HSE and NHS in Northern Ireland – Differences in technique – The WHO approach • Results of Technology Development – Vision system & GUI progressed well
- 8. Moving toward Commercial 2009 • Enterprise Ireland Comm+ support – Product design on PC platform – Commercial mentor – Developed SureWash brand – Improve Reliability • Further development & field trials – Beaumont Hospital
- 9. Field Trial • Compliance Focus • NHS trial Broomfield Hospital – 8 units for 6 months on a surgical ward • Results – Baseline results (screen turned off) • 15% had perfect technique (240 washes) – Screen turned improved practice • 46% had perfect technique (3206 washes) – 20% ignored the system completely • Points to need for incentives for compliance • Feedback mobile cart would be better
- 10. Improve Product-Market Fit • Technology Development – Focus on Training – Touch Screen interface – Rewrite the software – Cart based design • Lots of testing with users
- 11. SureWash founded 2011 • Seasoned team focused on Bootstrap • Built first training cart • First Customer – Ann Higgins in the Mater Private • Support from EI and TCD – Innovation awards
- 12. Mater Private Video • Video
- 13. Next big customer Pacific Science Centre - Seattle
- 14. Kids and Families use it too! • http://www.kfbb.com/st ory/29097045/hand- washing-machine-in- great-falls-public- elementary-schools
- 15. Targeting the Experts & Influencers July 2011, Geneva Prof Didier Pittet, (WHO), Dr Gerard Lacey, (SureWash), Prof John Conly (University of Calgary)
- 16. Building the Evidence Base Independent Clinical Validation “Improved hand hygiene technique and compliance in healthcare workers using gaming technology”, A Higgins, MM Hannan. Journal of Hospital Infection. Feb 2013 http://dx.doi.org/10.1016/j.jhin.2013.02.004 SureWash installed ✔
- 17. Building the Evidence Base Efficacy of a New Educational Tool to Improve Handrubbing Technique amongst Healthcare Workers: A Controlled, Before-After Study Andrew J. Stewardson , Anne Iten, Véronique Camus, Angèle Gayet-Ageron, Darren Caulfield, Gerard Lacey, Didier Pittet
- 18. Building the Evidence Base Improving hand hygiene culture using computer games technology as part of a multi-modal campaign Ann McQueen (HAI Patient Safety Co-ordinator) Fiona Cameron (Head of Service Infection Prevention and Control NHS Lothian) Chris Connolly (Clinical Nurse Manager, Emergency Department)
- 19. Where are we now? • Distribution • Major International Partners – UK NHS Supply Chain – Sodexo
- 20. Path to first product • New type of product in nascent market – Takes time to develop technology and market • Healthcare adopts technology slowly – Work with customers • prototypes, empirical studies, thought leaders – Keep going! • “I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance.” – Steve Jobs