Our new task in Stanford Technology Entrepreneurship course was to turn that "worst" idea into something promising and make a short 2-3 minute "commercial" for this startup idea, advertising the product or service and making it sound good. We choose Santa Service idea and developed it into Gifts from the Superheroes idea! So, enjoy!

1. From
“Santa Service”
to
“Gifts from the Superheroes”
•Ira Solovyova
•Dmitra Kyianytsia
•Alexander Zezulinsky
Stanford 2012, Technology Entrepreneurship
Intelliart team presents

2. What was the idea?
Starting point: Santa Service
What does What does it
Santa Service achieve?
provide? It helps kids to
A gift shop where realize their
you send wishes to wishes, write to
Santa and we Santa and see him
deliver gifts right to at home.
the door.

3. 1 look
st

4. How did we change the idea?
Gifts from the Superheroes, a new way of delivery
What does it achieve?
Our service creates relations
with customers by providing
excellent customer emotions
via creative way of
congratulations

5. How did we change the idea?
Gifts from the Superheroes, a new way of delivery
What does
Gifts from
Superheroes
provide?
It’s web delivery service.
Let your lovely Hero
congrats you!

6. Gifts from the Superheroes
Key Features
Create gifts and Favorite heroes can
heroes wish-list congratulate you in
online Skype or in real life
Large base of heroes:
Santa, Batman, Spider
man, X-men or Cat
lady… Service isn’t
only for kids!
Everybody has
the Hero!

7. Gifts from the Superheroes
Customer segment
Corporate
segments:
congratulate your
boss or employee
in a new way
All people who
loves Holidays,
presents, and
Heroes!

8. Gifts from the Superheroes
How it works?
Looking for a non- Choose the present
standard way of & way of greeting
greeting? We congratulate by Skype or in real
Discover a huge base life
of HEROES at our web
GET your present
Choose way of delivery

9. Commercial part
http://www.youtube.com
/watch?v=kV38enPK7ro&feature=plcp

10. THANK YOU
Stanford 2012, Technology Entrepreneurship
Intelliart team presents