Jumping in with Both Toes: Integrating Social Media into your Community
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This program is a manager\'s-level view on some basics of social media and how to make decisions on the value of adding social tactics to your communications efforts.
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Jumping in with Both Toes: Integrating Social Media into your Community
- 1. Jumping in with Both Toes How to Immerse your Community in Social Media without Drowning
- 3. Linkedin: Get Your Feet Wet
- 5. Facebook: The Public Pool
- 6. Facebook: How Do You Want to Connect? Profiles for individuals — Groups and Pages start from a personal profile Groups for people to connect with each other. Smaller, cause or interest related interaction Pages for organizations to connect with people. Larger, information or brand focused interaction
- 7. Twitter: An Ocean Online
- 10. Blogs: Entering the Rapids
- 13. Listen for Key News
- 16. Making Decisions Before jumping in
- 20. Thank You Beth S. Brodovsky, President Iris Creative | Communications Build Community 610-567-2799 Connect at: [email_address] www.iriscreative.com www.linkedin.com/in/bethbrodovsky www.twitter.com/bethbrodovsky www.facebook.com/iriscreative Photographs from Flickr™ used under the Creative Commons license. Credits: Randy son of Robert, Whistling in the Dark, Beggs, Amy the Nurse, and St_A_Sh.
Notas del editor
- Take some time to write some guidelines, even if only for yourself on what is your purpose, how you can provide a unique viewpoint what kinds of issues you will address What types of information you would like to share Crating some cattle shoots lets you find information and answers faster, make choices aligned with your brand and allows others to get involved and stay on point. Questions
- ｷ Remember that many of these tools are only a few years old, but the concepts are ancient - interest, support, service, responsiveness, inclusion ｷ Tactics and technology WILL change, but conversational marketing and 渡 o w media � are here to stay. ｷ The point isn’t to make an online community its to make a member community ｷ Don’t just look at other associations for ideas and inspiration ｷ What will you try/what might work for your organization ｷ Its all pretty new and even the experts have only been at it for a few years – so there is plenty of room for growth, new experts to appear ｷ Fan Facebook page ｷ Hashtag conversation 7/16