3. Where it all started Photo Source: Morrison1917 on en.wikipedia . 1752 1757 1759 1799 1769 1801 1803 1830s 1850 1868 1886 Arthur Guinness sets up business as a brewer in County Kildare after he is left £100 in a will. Construction begins on the Grand Canal which was used by the Guinness Brewery. Arthur Guinness signs a 9,000 year lease for an initial £100 and an annual rent of £45. The first export shipment of six-and-a-half barrels of Guinness beer leaves Dublin on a sailing vessel bound for England. The last Dublin Ale is brewed and the decision is made to concentrate solely on the production of porter. West Indies Porter - a precursor to modern day GUINNESS® Foreign Extra Stout - is first brewed. Arthur Guinness dies and his son, Arthur Guinness II, takes over ownership and management of the Brewery. Output at the St. James’s Gate brewery exceeds that of Beamish in Cork. Sir Benjamin Lee Guinness, son of Arthur Guinness II, takes over the Brewery on the death of his father. Sir Benjamin Lee Guinness dies and his son Edward Cecil takes over the Brewery. Under Edward Cecil, the size of the Brewery doubles. It is the largest brewery in the world with an annual production of 1.2 million barrels.
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6. Guinness Adverts “ Guaglione” by Perez Prado danoxster http://www.youtube.com/watch?v=l1UTGU5zFyw
Notas del editor
Guinness advertising paraphernalia attracts high prices on the collectible market. Guinness baseball hats:£12.95 Guinness umbrellas :£29.99 Guinness wall clocks :£29.95
Having worked in several pubs in and around the surrounding areas of Swansea [Bullet Points] I feel like I am more than competent in talking about this marvellous product, of course being a Guinness drinker dose help…a lot I having attended several courses during my time in the pub trade here is a few [Bullet points]
Guinness ' “artwork” advertising, was done by an artist called John Gilroy , in the 1930s and 40s. Gilroy was responsible for creating posters which slogans included "Guinness for Strength", "It's a Lovely Day for a Guinness", and, most famously, "Guinness is Good For You“ Gilroy also used such animals as a kangaroo , ostrich , seal , lion , and more commonly the toucan , which has become as much a symbol of Guinness as the Trinity College Harp . Another famous campaign more recently is the surfer ad on the television. Regarded by many as the most successful and amazingly produced TV ad of all time, In a complete turn around of techniques, one advert quickly appeared as a screensaver distributed over the Internet . It was a simple concept, featuring Dublin actor Joe McKinney dancing around the drink while it was given time to settle. The accompanying music ( mambo tune Guaglione by Pérez Prado ) was released as a single and reached number one on the Irish charts and number two on the UK charts in May 1995. Well that’s about it from me hope you enjoyed it could talk about it for ages, best not might get a telling off
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