1. Audience Research
Profile

6. Audience Demographics and
Psychographics
• My magazine will be aimed at 16-19 year old
females who are a C2-D on the Jicnar scale
because they aren't seen to have a high quality
lifestyle and a stable occupation.
• The audience will be mainly Hedonist as they like
to have a good time and listening to this style of
music is what they seem to enjoy more. However
they may be individualists because they want to
feel they are unique with this style of music and
think for themselves.

7. The audience will be more likely to go to gigs
rather than go to town. They also will wear
more dark clothing instead of brightly
coloured. They will be able to express their
emotions into the music they listen to rather
than to a friend.