4.18.24 Movement Legacies, Reflection, and Review.pptx
Promoting Reading Through Web Engagement
1. PROMOTING READING THROUGH WEB ENGAGEMENT
Dr.Thadthong Bhrammanee : thadthong@gmail.com
The 33rd Thailand TESOL International Conference “E” novation and Communities in ELT Pullman Khon Kaen Raja Orchid Hotel, Khon Kaen, Thailand 26-27 January, 2013
Outline
•Existing problems
•About the work
•Details
•Future work
•Information System (database, e- commerce, …)
•English for IT
2. 1. Existing problems
Promoting reading through Web engagement : Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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Non-native speaker learners
Undergraduate level
Information technology field
English for a specific purpose
Low reading proficiency
B = f(P,E)
Behavior is a function of the Person and his or her Environment
Kurt Lewin's equation
3. 2. About the work
Promoting reading through Web engagement : Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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Teaching reading to non-native speaker learners can be enhanced by using an engagement technique
To build emotional attachment in order to drive online communication and draw attention to reading (both offline and online reading)
To foster self-directed reading and collaborative reading
Digital reading resources (aks digital resources)
= “components which are identifiable on the Web e.g. a document, a part of a document, a single word, or a video clip” [Bhrammanee, 2009]
Participation
Knowledge sharing
Paper- based
Digital
4. 3. Framework overview
Promoting reading through Web engagement : Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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UnawareInterestedAwarenessSign-upReturn visitsEmotional attachmentFirst-time useRegular usePassionate useSocial Web: Usage Lifecycle(Porter, 2008) Social software, Social web applicationCommunication approachOne-wayTwo-way using filterMany-way based on various inputs and public decision Key points to improve reading skill · Semi-automatic feeds (external and internal content) · Automatic content discovery (internal content) Virtual worldReal world DetailsSentencesReferenceVocabularyEyes movement, reading in phrases
5. 4. Web-enable access
Promoting reading through Web engagement :
Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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ICT-mediated environment
Source: Chai and Wang, 2010
Social software,
Social web application
6. 5. Usage lifecycle (social Web)
Promoting reading through Web engagement : Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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•Attention
•Making decision (for oneself & for others)
•Trust (giving personal information)
• Fee?
• Support of social interaction
•…
Related --Customer stage (in marketing field)
UnawareInterestedAwarenessSign-upReturn visitsEmotional attachmentFirst-time useRegular usePassionate useSocial Web: Usage Lifecycle(Porter, 2008) Virtual world
7. 5. Usage lifecycle (social Web) (2)
Promoting reading through Web engagement :
Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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Concept of “fun”
Interaction, engagement, goal fulfillment
Available social software/tools
Blogger (blog)
Wikipedia (encyclopedia)
Twitter (short message)
Digg (pinned content)
Youtube (video_
Facebook (flash story)
…..
• “I like what you read.”
• “Did you read this last night?”
• “What is this!!?”
• “Tag me, please.”
• “Any Thai translation?”
• “Quiz?”
8. 6. Usage lifecycle (social Web) (3)
Promoting reading through Web engagement : Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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•?
•To be designed
9. 7. Reading skill key points & KM
Promoting reading through Web engagement : Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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Knowledge management techniques
Favorites-and-Flags model (explicit vote
or implicit notification (tell a friend or
report abuse))
This-or-that voting (choose the most
attractive option)
Reviews
Revisit
Rating
Tag
…
Details
Sentences
Reference
Vocabulary
Eyes
movement,
reading in
phrases
10. 8. Core requirements (features)
Functional features
Support of the psychology of persuasion –influence
Allow interaction when read
Support reading competition
Allow using avatar
Community specific
Allow for a communication/reading manager
Read more, be more
Enforcement right
Time tracking (reading speed)
Privacy
Non-functional feature
Content sorting
Storage space
Security
10
Promoting reading through Web engagement : Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
11. 9. Models of instruction
Promoting reading through Web engagement : Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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Inspired from the 3rd ICT master plan (mp3: 2009- 2014) of Singapore ministry of education*
Self-directed learning
Collaborative learning
Video conference, e-mail, bulletin board, forum, social media, group and announcement, resource sharing, newsfeed, …
•Behaviorism
•Cognitivism
Computer as a TUTOR
•Constructivism
•Social constructivism
Computer as a TOOL
*Source: Chai and Wang, 2010
12. 10. Other course instruction issues
Promoting reading through Web engagement : Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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Facilitator
Details
A digital resource: Who, What, When, Where, Why, How
Dealing with new words – is(are) like, is(are), is(are) similar to, making good guess
Reading an email/message
Reading with a pen nearby
Paper-based note taking –portable, hybrid-model
Skim reading VS Rapid reading –comprehension
13. 10. Other course instruction issues (2)
Promoting reading through Web engagement : Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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Independent-reading engagement
Personal background knowledge
Speed
Students in the Cyber Law class 100 WPM –pleasure reading
A shared e-portfolio
Based on topic related to main course contents
14. 10. Other course instruction issues (3)
Promoting reading through Web engagement :
Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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Stuck
Skip
Sense
Search
Speed
Image source: http://www.thai2english.com/dictionary/1263137.html
Ask question
Social network
Answer
Query
Image
Understand
Search patterns adapted from Morville and Callender, 2010
15. 10. Other course instruction issues (4)
Promoting reading through Web engagement : Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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English for IT students
E-Commerce
Cyber law
16. 10. Other course instruction issues (5)
Promoting reading through Web engagement :
Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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SVIR: scanning, vocabulary knowledge, inference making, and response
Some Issues in a Convergence between Internet Reading and Semantic Web Technologies (Bhrammanee, 2009)
17. 11. Content organization
Promoting reading through Web engagement :
Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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Knowledge segmentation
User-based segmentation
· Low reading skill
· Intermediate reading
skill
· High reading skill
· Good general
knowledge
· Poor general
knowledge
Content-based segmentation
· General knowledge in
legal systems
· Personal jurisdiction and
the Internet
· Computer-related crime
act (Thailand)
· Privacy and data
collection
· Intellectual property:
copyright, patents,
trademarks, and trade
secrets
· Modern licenses
Content categorization
General knowledge tagging
· Activity
· Domain
· Form
· Type
· Product and services
· Time
· Location
Course content
Rules
NxET engine
ODD-enabled
Structured and semi-structured resources
*Source: Farmer and Glass, 2010
Great, Good, OK, Poor, Violate TOS, Illegal*
For example:
• Activity
• Iterative
process
• Exercise
• Query
18. 11. Content organization (2)
Promoting reading through Web engagement :
Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
18 “ ‘literary work’ means any kind of literary work such as books, pamphlets, writings, printed matters, lectures, sermons, addresses, speeches, including computer programs”* Can moderate the Copyright issueContent areaActivityStatementCyberLaw:CopyrightKm:partOfCyberLaw:StudentTypeKm:endorseByCyberLaw:ActiveActivity_intervalKm:interval….. ….. ….. ….. Rules:If X appears in Y (count >= 5) And Karma = 7) Then ZElse AImplicit reputation….. ….. *Source: http://www.stop.in.th/webdatas/download/copyright_act_2537.pdf
19. 11. Content
organization (3)
Promoting reading through Web engagement :
Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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Interface Layer Browser
Access & Authentication Laye User classification
Collaborative Intelligence
and Filtering
Content personalization,
terminology search, OWL
Decorative Description tool
Application layer
Video conference, forum,
personal inbox, shared space
Transport layer TCP/IP, streaming
Legacy Integration Layer
Scripts to integrate
legacy data
Repository Database, reading object
Website staff, infotmant
A web-based system architecture
Adapted from: [Tiwana, 2002]
20. 12. Usability testing
Promoting reading through Web engagement :
Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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Participant observation
Engaging (stay duration, visits, sharing)
Reading skills
Grad (per course content)
Details
Sentences
Reference
Vocabulary
Eyes movement, reading in phrases
21. 13. Future work
Promoting reading through Web engagement :
Dr.Thadthong Bhrammanee : The 33rd Thailand TESOL International Conference
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Computing the reader reputation
Implement the decision support system to generate an inference result and enhance current tools