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5 Ways Small Businesses Can Benefit From Automation
1. 5 WAYS SMALL BUSINESSES CAN BENEFIT FROM
AUTOMATION
J A K E C R O M A N
2. AUTOMATION AS A SOLUTION
Many small businesses are beset with workload pressures and
repetitive production processes
Yet, automation is signaling a disruptive and progressive
expansion for modern insights and practices
Approximately 80% of businesses using automation have seen
an increase in business leads
Here are five ways that small business can benefit from automation
3. 1. MANAGE
VIRTUAL TEAMS
Automation can ease the
communication process
with global teams
With numerous tools that
facilitate the remote delivery
of work, businesses can
utilize cloud platforms that
allow teams to communicate
virtually
Team management platforms can
integrate with business servers as
they allow smooth strategies,
communication, secure access to
client information and facilitating
assignments
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2
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4. 2. STREAMLINE PROCESSES
Not only are simple, repetitive jobs tiresome, but
they can also consume time and detract from
productive talents that could be used in other
business projects. Businesses can now streamline
invoice delivery to customers, accounting and
payroll management, and the managing and
tracking of inventory.
5. 3. AUTOMATE ADVERTISING
Programmatic advertising combines
advertising and automation while lowering
costs and increasing ROI for users. It works by
allowing computerized programs to sell online
ad space to advertisers and their
agencies.Facebook, Twitter, and LinkedIn
already allow small businesses to use
programmatic ads on their platforms, allowing
small businesses a better ability to connect
efficiently with their customers.
6. According to a Deloitte University report, Robotic
Process Automation (RPA) can be used to increase
satisfaction and loyalty among employees.
By automatically keeping track of hours worked
and compensation earned, RPA reduces human
error, increases transparency and helps to
identify and acknowledge employee productivity.
4. TRACK
EMPLOYEE
LOYALTY AND
SATISFACTION
7. 5. PERSONALIZE CUSTOMER SERVICE
By automating historical consumer data trends, natural language
processing, and algorithms that track interactions, customers can
ask questions and get fast, detailed answers.
From touchscreens to POS systems that offer a variety of payment
options, automation makes life easier for the customer. Today,
nearly 44% of consumers prefer interacting with chatbots over
humans for customer service issues.
Automation can help improve businesses on both the local and
global scale.