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Film Magazine Analysis
Empire
   Empire is owned and published by the German
    company Bauer Media.
   It costs is released monthly at a cost of £3.99
   The target audience for Empire is film critics and
    movie enthusiasts.
   Empire reviews both mainstream and art films. As
    well as the film news, reviews and previews, Empire
    also includes some unique features, unlike any other
    film magazines. Each issue features a „Classic
    Scene‟, which is a transcript from a notable film
    scene.
   The name, „Empire‟ comes with massive
    connotations of being „the best‟, popular and world
    renowned.
   The sans-serif font used is big, bold and stands out
    with an informal edge. This helps allow the audience
    to see the magazine easily when its on a stand in a
    newsagents for example.
   This magazine seems to typically always feature the
    image of the main actor/character that would feature
    of that particular issue of the magazine. They also
    seem to follow the „Z‟ pattern for the front cover of
    the magazines too.
Total Film
   Total film is published every 4 weeks by British
    company, Future Publishing at a cost of £3.40.
   The main target audience is for film enthusiasts and
    film critics; this is where it‟s rivalry with Empire lies.
   It has features from up-and-coming to well
    established directors, full length interviews, and also
    exclusive photo shoots.
   „Total Film‟ suggests that there is all you could
    possibly need to known about film within that
    magazine/ within that company. It also makes it
    extremely clear for the audience what the magazine
    is focused on with the word „Film‟ included.
   The extremely large and bold font may also coincide
    with how films like to be represented – the biggest
    and best, something that the audience won‟t be able
    to forget and will take have a lot if not all of their
    focus.
   Each issue contains;
       A section known as the „Total Film Interview‟, whereby
        there is an in-depth chat with either a well-established
        actor or director, alongside a critique of their work
        throughout their career.
       A single page parody of a recent film release and
        also,
       „Total Film Loves...‟, which is a celebration of either a
        film, a scene from a film or an actors performance.
Sight & Sound
   Sight & Sound is another monthly British
    magazine published by the British Film Institute
    (BFI) at the cost of £4.50.
   The is a proud international magazine, as titled
    on each front cover of every Sight & Sound
    issue. The immediately tells the audience that
    it would be including reviews and features of a
    variety of different films, rather than the typical
    Hollywood blockbusters and cinema „sell-out‟
    releases.
   Another proud feature that Sight & Sound
    decide to include on the front cover of each of
    their issues is that, „Every new film reviewed‟.
   The target audience is directed much more at
    an those who are looking for a more in depth
    view to an analysis of films and how they are
    made and into the films actors.
   The masthead Sight & Sound, from first seeing/
    hearing it, may suggest that it could be to do
    with film along with music, however when that it
    is stated below that it is a film magazine, it
    would then be suggested that it is a magazine
    that could look deeper into films, rather than
    which famous actors it includes etc.
Uncut
   Uncut is a monthly magazine, published
    by a company known as IPC Media at
    the cost of £5.00
   This magazine doesn‟t base its feature
    entirely upon film, unlike the previous
    magazine in this PowerPoint.; basing
    their main focus upon music (mainly
    Britpop), with an involvement of film and
    also books.
   This magazine is aimed at an audience
    of “25-45 year old males that focuses
    on movies and music”, as stated by
    editor Allan Jones, former editor of
    „Melody Maker‟.
   The masthead „Uncut‟ may suggest that
    the opportunity to go „behind the
    scenes‟ of their favourite artists and
    films and read up on articles that they
    wouldn‟t get a chance to read anywhere
    else, suggesting a sense of exclusivity
    with this magazine.
Little White Lies
   Little White Lies is a film magazine
    released every two months and is
    published by a London-based
    creative agency known as The
    Church of England (who also
    publish Huck magazine) at £4.00
   This magazine is most widely
    known due to its individual
    magazine style. The layout of the
    magazine covers are typically the
    same with each release, however
    each issue will feature an illustration
    of the main character/actor of the
    feature film for that issue.
   Depending on the feature film for
    that magazine, there may also be
    various other changes to the
    magazine throughout, such as
    custom typefaces and editorial
    icons.
SFX
   SFX is published ever 4 weeks at a cost of £3.50
    by Future Publishing (Total Film).
   This is Sci-Fi, horror and fantasy magazine
    based upon film, TV, games and comics.
    Although to many, „SFX‟ would mean „Special
    Effects‟, however according to the magazine‟s
    website, „SF‟, stands for „Science Fiction‟, and the
    „X‟ may stand for anything.
   The font for „SFX‟ has s smooth and embossed
    edge to it to make it look a lot more as if it has
    been electronically generated and as if it would be
    made through „special effects‟, to coincide with
    the title itself.

   „Each issue of SFX magazine contains these
    fantastic features:
       Regular opinion pieces
       A peek at readers‟ toy collections
       Your monthly sci-fi quiz
       Huge behind-the-scenes interviews and features
       Massive reviews section
       PLUS! All your favourite regulars‟
                        [Source: myfavouritemagazines.co.uk]
Summary
   Overall I believe I have found that the image
    used upon the front cover of any film magazine
    must be iconic, eye catching and relevant to
    the main feature for that magazine‟s issue. All
    apart from one magazine from that images I
    have included on this PowerPoint use a close
    up image of a key actor/character. I believe
    that this is used as a key convention due to the
    actors popularity bringing in the audience‟s
    attention and a main purpose.
   Each of the Masthead‟s also seem to have a
    deeper meaning and they all certainly connote
    some sort of message, usually something to
    do with the magazine itself and it‟s values that
    it holds.
   With each of the different features of these
    films, the magazines include a different colour
    scheme/font style to suit and/or relate to that
    feature. For example, in the Quentin Tarantino
    image shown to the right, the „Inglourious
    Basterd‟ text is in the typeface used for the
    actual film, therefore creating a sense of
    continuity and allows the audience to create
    that relationship from the styles.

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Film Magazine Analysis

  • 2. Empire  Empire is owned and published by the German company Bauer Media.  It costs is released monthly at a cost of £3.99  The target audience for Empire is film critics and movie enthusiasts.  Empire reviews both mainstream and art films. As well as the film news, reviews and previews, Empire also includes some unique features, unlike any other film magazines. Each issue features a „Classic Scene‟, which is a transcript from a notable film scene.  The name, „Empire‟ comes with massive connotations of being „the best‟, popular and world renowned.  The sans-serif font used is big, bold and stands out with an informal edge. This helps allow the audience to see the magazine easily when its on a stand in a newsagents for example.  This magazine seems to typically always feature the image of the main actor/character that would feature of that particular issue of the magazine. They also seem to follow the „Z‟ pattern for the front cover of the magazines too.
  • 3. Total Film  Total film is published every 4 weeks by British company, Future Publishing at a cost of £3.40.  The main target audience is for film enthusiasts and film critics; this is where it‟s rivalry with Empire lies.  It has features from up-and-coming to well established directors, full length interviews, and also exclusive photo shoots.  „Total Film‟ suggests that there is all you could possibly need to known about film within that magazine/ within that company. It also makes it extremely clear for the audience what the magazine is focused on with the word „Film‟ included.  The extremely large and bold font may also coincide with how films like to be represented – the biggest and best, something that the audience won‟t be able to forget and will take have a lot if not all of their focus.  Each issue contains;  A section known as the „Total Film Interview‟, whereby there is an in-depth chat with either a well-established actor or director, alongside a critique of their work throughout their career.  A single page parody of a recent film release and also,  „Total Film Loves...‟, which is a celebration of either a film, a scene from a film or an actors performance.
  • 4. Sight & Sound  Sight & Sound is another monthly British magazine published by the British Film Institute (BFI) at the cost of £4.50.  The is a proud international magazine, as titled on each front cover of every Sight & Sound issue. The immediately tells the audience that it would be including reviews and features of a variety of different films, rather than the typical Hollywood blockbusters and cinema „sell-out‟ releases.  Another proud feature that Sight & Sound decide to include on the front cover of each of their issues is that, „Every new film reviewed‟.  The target audience is directed much more at an those who are looking for a more in depth view to an analysis of films and how they are made and into the films actors.  The masthead Sight & Sound, from first seeing/ hearing it, may suggest that it could be to do with film along with music, however when that it is stated below that it is a film magazine, it would then be suggested that it is a magazine that could look deeper into films, rather than which famous actors it includes etc.
  • 5. Uncut  Uncut is a monthly magazine, published by a company known as IPC Media at the cost of £5.00  This magazine doesn‟t base its feature entirely upon film, unlike the previous magazine in this PowerPoint.; basing their main focus upon music (mainly Britpop), with an involvement of film and also books.  This magazine is aimed at an audience of “25-45 year old males that focuses on movies and music”, as stated by editor Allan Jones, former editor of „Melody Maker‟.  The masthead „Uncut‟ may suggest that the opportunity to go „behind the scenes‟ of their favourite artists and films and read up on articles that they wouldn‟t get a chance to read anywhere else, suggesting a sense of exclusivity with this magazine.
  • 6. Little White Lies  Little White Lies is a film magazine released every two months and is published by a London-based creative agency known as The Church of England (who also publish Huck magazine) at £4.00  This magazine is most widely known due to its individual magazine style. The layout of the magazine covers are typically the same with each release, however each issue will feature an illustration of the main character/actor of the feature film for that issue.  Depending on the feature film for that magazine, there may also be various other changes to the magazine throughout, such as custom typefaces and editorial icons.
  • 7. SFX  SFX is published ever 4 weeks at a cost of £3.50 by Future Publishing (Total Film).  This is Sci-Fi, horror and fantasy magazine based upon film, TV, games and comics. Although to many, „SFX‟ would mean „Special Effects‟, however according to the magazine‟s website, „SF‟, stands for „Science Fiction‟, and the „X‟ may stand for anything.  The font for „SFX‟ has s smooth and embossed edge to it to make it look a lot more as if it has been electronically generated and as if it would be made through „special effects‟, to coincide with the title itself.  „Each issue of SFX magazine contains these fantastic features:  Regular opinion pieces  A peek at readers‟ toy collections  Your monthly sci-fi quiz  Huge behind-the-scenes interviews and features  Massive reviews section  PLUS! All your favourite regulars‟ [Source: myfavouritemagazines.co.uk]
  • 8. Summary  Overall I believe I have found that the image used upon the front cover of any film magazine must be iconic, eye catching and relevant to the main feature for that magazine‟s issue. All apart from one magazine from that images I have included on this PowerPoint use a close up image of a key actor/character. I believe that this is used as a key convention due to the actors popularity bringing in the audience‟s attention and a main purpose.  Each of the Masthead‟s also seem to have a deeper meaning and they all certainly connote some sort of message, usually something to do with the magazine itself and it‟s values that it holds.  With each of the different features of these films, the magazines include a different colour scheme/font style to suit and/or relate to that feature. For example, in the Quentin Tarantino image shown to the right, the „Inglourious Basterd‟ text is in the typeface used for the actual film, therefore creating a sense of continuity and allows the audience to create that relationship from the styles.