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1. Website owners have started to realize the benefit of
having their sites become high ranking and
therefore, more visible in search engine results by the use
of keywords. This helps them to gain and maintain
popularity, which benefits the website immensely. This
article can explain how this works, and why and what it
means to be a website owner.

2. When making a page redirect use the 301 server redirect
as opposed to 302 or meta refreshes. A 301 redirect is
telling the search engines that this is a permanent change
and that they should update their indexes to the new
page. The other types are used frequently by spammers so
stay away from them unless they are needed.

3. Tag appropriately. No one likes to type something in to
google and get search results that have nothing to do with
what they are wanting or needing. It wastes their time and
make them angry. Make sure your site only pops up to
people who are looking for it by using appropriate tags,
not ones that you think will get you higher in search
results.

4. Put your navigation at the end of your code. You want the
search engine to spider the copy on your page before it
leaves to visit other parts of your website; so give it what
it needs! Feed it the content first, and then leave the site
map and other navigation at the bottom where it belongs.

5. To avoid your site from being ignored by web
crawlers, you should refrain from stuffing too many
keywords into your web pages. Many advanced web
crawlers will ignore sites that are packed with keywords.
Keywords are essential if you are using them correctly, but
they can also hurt you if you overdo them.

6. Check how many inbound links you have for all the major
keywords for your website, and then ensure that the
number is high for each. Focus on the top keywords which
you believe are driving the highest number of turnover
traffic to your website, then focus on the keywords that
have the least number of links using them as anchor text.

7. One little tactic to improve your websites search engine
ranking is to make sure your visitors are given the
opportunity to bookmark your site through social media
services like Facebook. You need not go to a lot of trouble
to get results this way. The links your visitors establish
with such bookmarks will improve your search engine
position all by themselves.

8. Being ranked number one overall is the ultimate goal of
every Internet marketer, but it's not the be-all, end-all of
your business. You should always strive for top
placement, but do not become discouraged if you cannot
achieve it. Keep focusing on quality and marketing and
your business traffic will ultimately reflect your efforts.

9. When checking where your site ranks on Google, make
sure that you're not viewing results which are
personalized to your Google account. You can either turn it
off by going to Web History and clicking on "Disable
customizations based on search activity", or just log out
of your Google account.

10. If you are going to make progess on your search engine
visibility, you are going to have to continually work at it.
The tactics to get to the top of the search engine are
constantly changing, so you are going to have to stay on
top of all of the new techniques and processes.

11. As mentioned in the beginning of this article, search
engine optimization is no longer a secret. If you know the
few simple steps to optimizing your website for search
engines, you can easily drive more traffic to your site.
Using the tips listed in this article, you will be able to put
your website at the top of the list.

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