2. #
#1 Best Beach in the United
States
“A family friendly beach destination – there’s plenty to do
when the kids are sick of making sand castles.”
Top Ten Vacation Spots
“Myrtle Beach teems with summertime action with beaches,
amusement and water parks, restaurants and live
entertainment and a host of hotels ready to pamper guests
young and old.”
Top Five Summer Destinations
“A great money-saving destination for families”
“One of the best East Coast
family vacation destinations”
#6 Best Family Beach Vacation
#6 Best Family Vacations in U.S.A.
#7 Best Affordable U.S. Vacations
#9 Best Beaches U.S.A.

3. New York
Brooklyn, New York, Buffalo, Rochester, Alcoa
Pennsylvania
Pittsburgh, Philadelphia, York, Washington, Arlington
Ohio
Cincinnati, Columbus, Dayton, Chillicothe, Cleveland
Maryland
Baltimore, Waldorf, Frederick, Annapolis Junction, Silver
Spring
West Virginia
Charleston, Huntington, Beckley, Bluefield, Alkol
Virginia
Roanoke, Richmond, Lynchburg, Hardy, Danville
North Carolina
Charlotte, Fayetteville, Raleigh, Greensboro, Albemarle
Tennessee
Knoxville, Johnson City, Maryville, Kingsport, Alcove
South Carolina
Florence, Columbia, Greenville, Charleston, Spartanburg
Georgia
Atlanta, Augusta, Avondale Estates, Gainesville, Athens
Source: Equation Research, Myrtle Beach Traveler Index, 2010

4. 93% - Drive to Myrtle Beach
94% - “Leisure” travelers
55% - Family vacation
93% - Go to beach
76% - Go shopping
39% - Attended amusement
or attraction
98% - “Satisfied” or “very satisfied”
with vacation
“Myrtle Beach is distinguished by calm waters, soft
sand and is perfect for beach-lovers with kids.”
TRIPADVISOR
Source: Convention Visitors Bureau In-market study, 2010

5. 14 million visitors annually
350 acres:
• 100 Specialty shops and
night clubs
• 20 restaurants
• 3 hotels
3.5 Hour average visit

6. Reach, engage and build relationships better
than ever before!
Signage
Engagement
Digital
Promotions
Experiential
Brand Integration

7. Join in the conversation
@cdlevi just checked into #BestBuyRewards
section with 6 others
Katherine Rupp @KatherineRupp
Competing in the Coke Challenge
@BROADWAYATTHEBEACH
Sign me up to win. #BESTBUY meet and greet.
October 14, 2012 at 8:12pm via mobile · Like · 1
Alex Tyler @alextylerh
#picstitch #broadwayatthebeach #myrtlebeach #fri
ends @ Broadway at the
Beach ‪ ttp://instagram.com/p/avp6Scl0nv/
h
Concert series - Weekly Fireworks shows
Kids Fest - Holiday events - Xtreme Boat
Rides
Community Events - Night Club
District

8. Thank you!