1. WHAT WE KNOW ALREADY

2. There are 6.8 million * moneycontrol.com unique users/ month Source: Comscore WW Dec 2011

3. There are 1 million+ moneycontrol.com app downloads across various platforms

4. 11600+ Followers on twitter

5. 520,000 Fans on Facebook

6. Once upon a time…. Not so long ago….. We asked our audience what they wanted… … . And here’s what they told us

7. The survey had 903 respondents 232 Female 671 Male

8. A young audience – 44% users between 18-34 yrs 89% are Grads/ Post Grads 55% salaried while 33% Entrepreneurs

9. CONNECTING…..

10. 61% use smartphones to access WAP sites and access information on the move

11. 75% Of moneycontrol.com users subscribe to 2 or more GSM networks

12. 61% plan to buy a new handset

13. 27% Of moneycontrol.com users want to shift or add a new network Price and connectivity are the 2 main causes for change

14. Most preferred OS 16% 15% 10% 46%

15. LIFE IN THE FAST LANE …

17. Luxury cars in Demand 11% of users have a Budget of 20 lakh+ 60% users have a Budget of about 6 lakhs

18. >70% Users are considering a loan for their auto purchase

19. >50% Users search online for Car related information

20. PEOPLE & APPLIANCES…

21. 32% Users planning to buy a personal electronic item in Q4- 2011-2012

22. 34% Users planning to invest in a PC/Laptop/Tablet over the next quarter

23. 23% people want to buy washing machines 26% people want to buy TVs 13% people want to buy Air Conditioners 18% people want to buy Refrigerators 12% people want to buy Home Theaters 8% people want to buy Microwaves Purchase Intent

24. Get in Touch with “Investing India” only on www.moneycontrol.com