4 photography tips to make your social media photos much, much better on Instagram, Facebook, Pinterest, Twitter, Google + and Snapchat.
These social media secrets are part of the #smsecrets program, and come from Convince & Convert Media.
Want to know how to better use lighting, composition, and camera angles on Instagram? Learn that and more in this dynamic presentation from Jay Baer, Daniel Lemin, and the Convince & Convert media team.
A solid guide for aspiring social media marketers and content marketers, world-wide.
14. A
photo
where
the
subject
is
in
the
center
of
the
image
just
isn’t
very
interes@ng.
It can invoke the
“amateur” tag.
15. A
photo
where
the
subject
is
in
the
center
of
the
image
just
isn’t
very
interes@ng.
It can invoke the
“amateur” tag.
Stay still, everyone. Right there.
Right there in the center. Now,
say ‘cheese’ on three!
16. If
you’ve
taken
a
class
or
read
a
photography
book
in
the
last
20
years,
you
should
be
familiar
with
the
Rule
of
Thirds.
17. The
rule
of
thirds
encourages
you
to
divide
your
photograph
into
thirds
–
both
horizontally
and
ver@cally
–
to
get
nine
spaces.
Position your subject where
those lines intersect.
18. The
rule
of
thirds
encourages
you
to
divide
your
photograph
into
thirds
–
both
horizontally
and
ver@cally
–
to
get
nine
spaces.
Position your subject where
those lines intersect.
Good composition
and adorable
19. Header
and
cover
images
generally
benefit
from
the
Rule
of
Thirds,
too.
This space lends itself toward a “widescreen” feel.
20. The
Rule
of
Thirds
does
not
apply
to
profile
pictures
because
they
are
a
square
space.
In this instance,
break the rule:
frame your subject in the
center of and give it lots
of exposure for a nice
profile picture.
Min:180x180
Optimal: 360 x 360
Min:400x400
Optimal: 500 x 500
21. In this instance,
break the rule:
frame your subject in the
center of and give it lots
of exposure for a nice
profile picture.
Min:165x165
Optimal: 600 x 600
Min:250x250Min:200x200
Optimal: 500 x 500
So many
squares!!!
The
Rule
of
Thirds
does
not
apply
to
profile
pictures
because
they
are
a
square
space.
22. In this instance,
break the rule:
frame your subject in the
center of and give it lots
of exposure for a nice
profile picture.
Min:110x110
Optimal: 180 x 180
Min:800x800
The
Rule
of
Thirds
does
not
apply
to
profile
pictures
because
they
are
a
square
space.
24. Next
to
composi@on,
ligh@ng
is
the
single
most
important
factor
in
a
great
shot
that
will
help
your
brand
resonate
on
your
social
channels.
25. The
trick
to
great
ligh@ng
isn’t
about
where
you
shoot.
You’re not always going
to have bright sun or the
warm glow of a fire.
@daniellemin
26. The
trick
is
in
how
much
light
you
capture.
This
can
be
achieved,
in
part,
through
white
balance
and
ISO
seQngs.
The most basic of point-and-shoot
cameras now have these features.
27. A
higher
ISO
seQng
allows
you
to
shoot
more
quickly
and
capture
more
light.
@daniellemin
28. A
higher
ISO
seQng
allows
you
to
shoot
more
quickly
and
capture
more
light.
If you’re indoors
and it’s dark,
but you still want a
brightly lit shot, try the
highest ISO setting.
@daniellemin
29. Match
the
white
balance
seQng
to
your
shoo@ng
environment.
If
you’re
in
fluorescent
ligh@ng,
choose
that
seQng.
Your camera’s white balance
“auto” setting isn’t always right.
If you don’t like your shot,
keep experimenting.
31. Your
choice
of
where
photos
are
taken
is
as
important
as
the
composi@on
and
the
ligh@ng.
@daniellemin
32. Before
you
shoot,
understand
your
brand’s
style.
Review
your
organiza@on’s
style
guide.
Don’t have a style guide? Get insight
from other assets: websites, brochures
and business cards can guide you.
33. Before
you
shoot,
understand
your
brand’s
style.
Review
your
organiza@on’s
style
guide.
Don’t have a style guide? Get insight
from other assets: websites, brochures
and business cards can guide you.
We all scream
for ice cream!
34. Having
a
sense
of
purpose
and
evenness
will
help
your
social
content
feel
consistent
and
integrated
with
your
brand.
35. Having
a
sense
of
purpose
and
consistency
will
help
your
social
content
feel
consistent
and
integrated
with
your
brand.
Vanilla ice cream
on the beach
36. Having
a
sense
of
purpose
and
consistency
will
help
your
social
content
feel
consistent
and
integrated
with
your
brand.
Mint ice cream on
the beach
37. Having
a
sense
of
purpose
and
consistency
will
help
your
social
content
feel
consistent
and
integrated
with
your
brand.
Strawberry ice
cream on the beach
38. Having
a
sense
of
purpose
and
consistency
will
help
your
social
content
feel
consistent
and
integrated
with
your
brand.
Wait.
What the?!?
42. Try
moving
to
the
side
and
shoo@ng
your
subject
at
an
angle
versus
straight-‐on.
Not only will the subject appear more
interesting, the background will too.
43. Try
moving
to
the
side
and
shoo@ng
your
subject
at
an
angle
versus
straight-‐on.
Not only will the subject appear more
interesting, the background will too.
Do horses like
ice cream?