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The Six Minute Strategist
                        Business Strategy, Frameworks for Growth



                        Six Minute Strategist
                      Success Strategy Formula
                           Do you have a Strategy for Success?
                        Are you Struggling to create a Successful
                                   Business Strategy?
                       Do You have all the Components you Need to
                              Create a Successful Strategy?
                            Identify what is holding you back
                     Take Action Today - Before your Competitors do!
                                                             http://jbdcolley.com
© John colley 2013
Six Simple Strategic Steps to SME Success


       Are you making the most of what you have?

       First Three Internal Steps:
                                                       Business
                                                      Appreciation   Optimisation
            Business Appreciation
            Business Optimisation
            Customer Engagement                               Six Simple
                                                              Strategic
                                                   Exit        Steps to     Engagement
                                                             SME Success
       Then Focus on External Issues:

            Capital Raising                           Acquisitions
                                                                       Capital
                                                                       Raising
            Acquisitions
            Company Sale/Exit
                                                                http://jbdcolley.com
© John colley 2012
Lets Focus on           Business
                                           Optimisation

 The First Three Steps      Appreciation




     Appreciation        Exit
                                    Six Simple
                                    Strategic
                                     Steps to     Engagement

      Optimisation                 SME Success




      Engagement            Acquisitions
                                             Capital
                                             Raising




                                    http://jbdcolley.com
© John colley 2013
Getting Started: Setting Objectives
                                                                                           Set and
                                                                              Wealth       Achieve
                                                                             Creation       Clear
                                                                                          Objectives



   What are the Benefits to your Business?                              Exit
                                                                      Multiples
                                                                                   Benefits?     Systematic
                                                                                                 Evaluation


       Is your plan long term Wealth Accumulation?
       Do you have clear and measurable Long Term Objectives?                 Profit      Management
                                                                             Margins      Engagement
       Have you conducted a Systematic Evaluation of your Business?
       Do you have full Management Engagement?
       Are you maximising your Profit Margins?
       Do you know how to maximise your Exit Multiple on Sale?
                                                                               Sales
                                                                            & Marketing    Operations

   Have you reviewed the Challenges you Face?
       How successful is your Sales and Marketing effort?             Management   Challenges     Financial

       Are your internal Operations fully Optimised?
       Do you have a comprensive grasp of your company’s Finance?
       Are your HR operations fully compliant and effective?                 Customers
                                                                                               HR
                                                                                             Issues
       Do you have a comprehensive Customer Engagement Plan?
       Is your Management Team firing on all cylinders?

        How Many No Answers do You Have? Get in Touch!                   http://jbdcolley.com
© John colley 2012
Getting Started: Setting Objectives


                                                            “Where do you
   Clear and measurable Objectives                           want to Go?”
       Do you have a five year plan?
       Do you have clear long term Revenue Objectives?
       DO you have clear long term Profit Objectives?
       Do you have a clear Exit Strategy?
                                                               Revenues     Profits
       What are your Life Style Goals?
       What are your Personal Goals?
       What are your Business Goals?                     Personal    Setting     Business
                                                          Goals     Objectives   Valuation



             “If you don’t know where you are and you          Lifestyle     Exit
                  don’t know where you are going,                Goals     Strategy


                  How are you going to get there?”
                                                            http://jbdcolley.com
© John colley 2012
Step 1: Business Appreciation



  Ask yourself some Key Questions?
                                                                       “understand
                                                                      clearly where
      Do you have clear long term objectives?                         you are today”
      Have you conducted a Strategic Audit of your Business?
      Have you Strategically Positioned your business for success?
      Have you undertaken a comprehensive financial Appreciation?
                                                                    Setting
      Have you evaluated a thorough SWOT Analysis?                 Objectives
                                                                                           Strategic
                                                                                             Audit

      Can you pass a detailed Due Diligence examination?
                                                                       Due         Business       Strategic
                                                                    Diligence     Appreciation   Positioning
                     Stop Struggling - Take Action

   How Many No Answers do You Have?
                                                                                          Financial
                                                                                SWOT     Appreciation



             Get in Touch!
                                                                       http://jbdcolley.com
© John colley 2012
Step 2: Business Optimisation


                                                                  “Make the Most
   Ask yourself some Key Questions?
                                                                   of what you
       Do you have a clear understanding of cash flow?                have”
       Is your Business optimised for cash flow?
       Do you have a continuous cost reduction programme?
       Have you created a detailed strategic Financial Plan?
       Do you understand the key steps to Capital Accumulation?       Profits vs
                                                                        Cash
                                                                                    Cash Flow
                                                                                   Optimisation
       Do you have a Management Dashboard for your Business?
                                                               Management   Optimisation     Cost
                                                               DashBoard                   Reduction

                     Start Innovating! - Start Growing!

   How Many No Answers do You Have?
                                                                       Capital      Strategic
                                                                    Accumulation      Plan



             Get in Touch!
                                                                  http://jbdcolley.com
© John colley 2012
Step 3: Customer Engagement



   Ask yourself some Key Questions?                               “Get Firing on
      Have you conducted a detailed Customer Analysis?            all Cylinders”
      Do you have a strategic Sales and Profit Analysis?
      Do you understand the Key Characteristics of your Market?
      Do you continuously evaluate your Competition?
      Do you understand the effectiveness of your Marketing?        Customer
                                                                    Analysis
                                                                                   Sales &
                                                                                    Profit
      Do you have an Integrated Online Marketing Strategy?                         Analysis



                                                             In-Bound      Engagement
                                                             Marketing                     Market
    Be More Efficient, More Profitable, More Competitive

   How Many No Answers do You Have?                                 Traditional
                                                                     Marketing
                                                                                  Competition




             Get in Touch!
                                                                  http://jbdcolley.com
© John colley 2012
Definition of Business Insanity
        “Doing the same this year
           as you did last year
              and expecting a
             different result”
                               http://jbdcolley.com
© John colley 2013
Take the First Step to Business Success...
                             Do you want to Improve Your Business?
                           Are you committed to continuous learning?
                      Do you want to make your Business more Successful?

                     Six Simple Strategic Steps to SME Success

                      The Structured Programme from                      Business
                                                                        Appreciation    Optimisation

                          The Six Minute Strategist
                                                                                 Six Simple
                                 Contact Me Today                Exit
                                                                                 Strategic
                                                                                  Steps to       Engagement
                                                                                SME Success
                                john@jbdcolley.com
                                   07813 672 612
                                                                                          Capital
                          Visit my WebSite To Learn More                Acquisitions      Raising


                               http://jbdcolley.com
How Many YES Answers do You Have? Get in Touch! http://jbdcolley.com
© John colley 2012

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Success strategy formula 7 mar 2013

  • 1. The Six Minute Strategist Business Strategy, Frameworks for Growth Six Minute Strategist Success Strategy Formula Do you have a Strategy for Success? Are you Struggling to create a Successful Business Strategy? Do You have all the Components you Need to Create a Successful Strategy? Identify what is holding you back Take Action Today - Before your Competitors do! http://jbdcolley.com © John colley 2013
  • 2. Six Simple Strategic Steps to SME Success Are you making the most of what you have? First Three Internal Steps: Business Appreciation Optimisation Business Appreciation Business Optimisation Customer Engagement Six Simple Strategic Exit Steps to Engagement SME Success Then Focus on External Issues: Capital Raising Acquisitions Capital Raising Acquisitions Company Sale/Exit http://jbdcolley.com © John colley 2012
  • 3. Lets Focus on Business Optimisation The First Three Steps Appreciation Appreciation Exit Six Simple Strategic Steps to Engagement Optimisation SME Success Engagement Acquisitions Capital Raising http://jbdcolley.com © John colley 2013
  • 4. Getting Started: Setting Objectives Set and Wealth Achieve Creation Clear Objectives What are the Benefits to your Business? Exit Multiples Benefits? Systematic Evaluation Is your plan long term Wealth Accumulation? Do you have clear and measurable Long Term Objectives? Profit Management Margins Engagement Have you conducted a Systematic Evaluation of your Business? Do you have full Management Engagement? Are you maximising your Profit Margins? Do you know how to maximise your Exit Multiple on Sale? Sales & Marketing Operations Have you reviewed the Challenges you Face? How successful is your Sales and Marketing effort? Management Challenges Financial Are your internal Operations fully Optimised? Do you have a comprensive grasp of your company’s Finance? Are your HR operations fully compliant and effective? Customers HR Issues Do you have a comprehensive Customer Engagement Plan? Is your Management Team firing on all cylinders? How Many No Answers do You Have? Get in Touch! http://jbdcolley.com © John colley 2012
  • 5. Getting Started: Setting Objectives “Where do you Clear and measurable Objectives want to Go?” Do you have a five year plan? Do you have clear long term Revenue Objectives? DO you have clear long term Profit Objectives? Do you have a clear Exit Strategy? Revenues Profits What are your Life Style Goals? What are your Personal Goals? What are your Business Goals? Personal Setting Business Goals Objectives Valuation “If you don’t know where you are and you Lifestyle Exit don’t know where you are going, Goals Strategy How are you going to get there?” http://jbdcolley.com © John colley 2012
  • 6. Step 1: Business Appreciation Ask yourself some Key Questions? “understand clearly where Do you have clear long term objectives? you are today” Have you conducted a Strategic Audit of your Business? Have you Strategically Positioned your business for success? Have you undertaken a comprehensive financial Appreciation? Setting Have you evaluated a thorough SWOT Analysis? Objectives Strategic Audit Can you pass a detailed Due Diligence examination? Due Business Strategic Diligence Appreciation Positioning Stop Struggling - Take Action How Many No Answers do You Have? Financial SWOT Appreciation Get in Touch! http://jbdcolley.com © John colley 2012
  • 7. Step 2: Business Optimisation “Make the Most Ask yourself some Key Questions? of what you Do you have a clear understanding of cash flow? have” Is your Business optimised for cash flow? Do you have a continuous cost reduction programme? Have you created a detailed strategic Financial Plan? Do you understand the key steps to Capital Accumulation? Profits vs Cash Cash Flow Optimisation Do you have a Management Dashboard for your Business? Management Optimisation Cost DashBoard Reduction Start Innovating! - Start Growing! How Many No Answers do You Have? Capital Strategic Accumulation Plan Get in Touch! http://jbdcolley.com © John colley 2012
  • 8. Step 3: Customer Engagement Ask yourself some Key Questions? “Get Firing on Have you conducted a detailed Customer Analysis? all Cylinders” Do you have a strategic Sales and Profit Analysis? Do you understand the Key Characteristics of your Market? Do you continuously evaluate your Competition? Do you understand the effectiveness of your Marketing? Customer Analysis Sales & Profit Do you have an Integrated Online Marketing Strategy? Analysis In-Bound Engagement Marketing Market Be More Efficient, More Profitable, More Competitive How Many No Answers do You Have? Traditional Marketing Competition Get in Touch! http://jbdcolley.com © John colley 2012
  • 9. Definition of Business Insanity “Doing the same this year as you did last year and expecting a different result” http://jbdcolley.com © John colley 2013
  • 10. Take the First Step to Business Success... Do you want to Improve Your Business? Are you committed to continuous learning? Do you want to make your Business more Successful? Six Simple Strategic Steps to SME Success The Structured Programme from Business Appreciation Optimisation The Six Minute Strategist Six Simple Contact Me Today Exit Strategic Steps to Engagement SME Success john@jbdcolley.com 07813 672 612 Capital Visit my WebSite To Learn More Acquisitions Raising http://jbdcolley.com How Many YES Answers do You Have? Get in Touch! http://jbdcolley.com © John colley 2012