Eloqua's latest marketing guide: The Grande Guide to Sales Enablement

1. The Grande Guide to
Sales Enablement
Brought to you by
© 2010 ELOQUA CORPORATION The Grande Guide to Sales Enablement 01

2. The Grande Guide to
Sales Enablement
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02 The Grande Guide to Sales Enablement www.eloqua.com

3. The Grande Guide to
Sales Enablement
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© 2010 ELOQUA CORPORATION
2009 The Grande Guide to Sales Enablement 03

4. The Grande Guide to
Sales Enablement
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5. The Grande Guide to
Sales Enablement
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Businesses that invest in sales tools to
provide more insight about prospects see
> results:
71% year over year improvement in
sales cycle time
> 51% year over year improvement in lead
conversion rates
54% year over year improvement in the
percent of sales reps achieving
>
quota
Source: Aberdeen Group, Sales
> Intelligence: The Secret to Sales Nirvana,
January 2009
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© 2010 ELOQUA CORPORATION The Grande Guide to Sales Enablement 05

6. The Grande Guide to
Sales Enablement
>
> http://www.eloqua.com/
platform/lead_management/sales_enablement/ and http://www.
eloqua.com/services/videos/Relationship_Mapping.html
>
>
https://www.visionedgemarketing.com/Content/Articles-on-
X Marketing-and-Sales-Alignment/menu-id-1.html
> http://blog.eloqua.com/
> http://digitalbodylanguage.blogspot.
com/search/label/sales%20enablement
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>
http://marketinginteractions.typepad.com/
> http://www.enableyoursales.com/blog/3-
reasons-why-the-enterprise-urgently-needs-content-intelligence/
X > http://www.thesalesenabler.com/
>
http://salesenablement.wordpress.com/
> http://blog.siriusdecisions.com/Blog/
> http://www.bbmarketingplus.com/blog/
>
http://info.kadient.com/TheNewRulesofSalesEnablement.html
>
- http://media.eloqua.com/documents/
BeyondLeadFlow_eBook_SW.pdf
06 The Grande Guide to Sales Enablement www.eloqua.com

7. The Grande Guide to
Sales Enablement
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http://www.eloqua.com/resources/whitepapers/Digital_Body_
Language_whitepaper.html
>
http://eloqua.icentera.com/exLink.
asp?8387709OX34Q48I42364137
>
https://www.salesleadershiproundtable.com
>
http://www.forrester.com/events/eventdetail?eventID=2438
>
http://www.leadresponsemanagement.org/mit_study
>
http://www.slideshare.net/lml999/
idc-sales-enablement-jan-2009-presentation
© 2010 ELOQUA CORPORATION The Grande Guide to Sales Enablement 07

8. Designed by
JESS3
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