Joe Cobbs
26 SlideShares 3 Seguidores 1 Siguiendo
Personal Information
Organización/Lugar de trabajo
Cincinnati Area United States
Ocupación
Professor of Rivalry & Riches in Sports
Sector
Entertainment / Sports
Sitio web
http://sportsbusiness.nku.edu
Acerca de
Associate Professor: research, teaching, and industry engagement in the Department of Marketing, Economics and Sports Business. Specialties include team rivalry, international sponsorship, and the business of Formula One racing.
Datos de contacto
Etiquetas
sports marketing sponsorship rivalry sports business formula one sport management college basketball derby northern kentucky university college sports marketing f1 prejudice discrimination schadenfreude soccer baseball college football football spb305 sponsor (commercial) brand equity brand management advertising sports fan identification hockey nfl brand awareness sponsor nku mls identification canada nhl competition economics csr networks network analysis social network analysis sna western carolina university promotions attendance
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