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101 Social Media © 2011 jenMEDIAware
Quick Poll Who here today has: A twitter account? A personal Facebook page? A company Facebook page? A personal LinkedIn page? A company LinkedIn page? A blog? A smartphone? Droid? iPhone? © 2011 jenMEDIAware
Social Media Icons Blogger Del.i.cious Facebook RSS Google LinkedIn MySpace Picasa Reddit Stumbleupon Twitter Viemo WordPress Yahoo YouTube © 2011 jenMEDIAware
Blogging Twitter Facebook linkedin Focus on Four © 2011 jenMEDIAware
Blogging Twitter Search Engine Marketing Direct Communications Brand Building Competitive Differentiation Relational Marketing Exploit the Niches Position You as an Expert Reputation Management Low cost Industry conversation Brand awareness Target audience Promote your blog Feedback Promotion SEO Boost Q & A HR Tool Employee Communications Focus on Four © 2011 jenMEDIAware
Facebook LinkedIn Fan Page Publish content Promote offers Interact Brand building Position as Expert Join groups: industry, network & alumni Personal Page Company Page 100% business HR Tool Sales Leads Groups Focus on Four © 2011 jenMEDIAware
Just do it Blogging © 2011 jenMEDIAware
WordPress Blogger Popular Blogging Sites © 2011 jenMEDIAware
WordPress Popular Free Easy to use templates Customizable address www.YourBlogisHere.com Yourblogishere.wordpress.com © 2011 jenMEDIAware
What is that twitter thing anyway? Twitter © 2011 jenMEDIAware
A cocktail party © 2011 jenMEDIAware
Twitter.com Twitter for Droid Twitter for iPhone Three ways to Tweet © 2011 jenMEDIAware
Twitter.com © 2011 jenMEDIAware
© 2011 jenMEDIAware
Twitter for DROID © 2011 jenMEDIAware
Twitter Stream Search Compose Chat Stream Mentions Direct Messages More © 2011 jenMEDIAware
Message Screen Reply Retweet Favorite  Multiple: Quote, Post Link, Mail Tweet © 2011 jenMEDIAware
Profile Profile Tweets Metions More Follow © 2011 jenMEDIAware
Twitter for iPhone © 2011 jenMEDIAware
Sign In Sign Up Search Suggested Users Trending Now © 2011 jenMEDIAware
Twitter  Stream Chat Metions Direct Messages Search More © 2011 jenMEDIAware
Twitter  Stream Reply Retweet Favorite Profile Attach Multiple Options 	Quote Tweet 	Mail Tweet 	Translate © 2011 jenMEDIAware
is for business too Facebook © 2011 jenMEDIAware
Facebook Types of Pages Personal/Professional Create lists to manage content Evaluate your privacy settings Fan Page – Business Importance of 25 followers © 2011 jenMEDIAware
Professional. Business. Connections. LinkedIn © 2011 jenMEDIAware
LinkedIn Types of Pages Company Page Personal Page © 2011 jenMEDIAware
Focus on four Consistency Control your content Know your audience Conclusion © 2011 jenMEDIAware

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Social Media 101

  • 1. 101 Social Media © 2011 jenMEDIAware
  • 2. Quick Poll Who here today has: A twitter account? A personal Facebook page? A company Facebook page? A personal LinkedIn page? A company LinkedIn page? A blog? A smartphone? Droid? iPhone? © 2011 jenMEDIAware
  • 3. Social Media Icons Blogger Del.i.cious Facebook RSS Google LinkedIn MySpace Picasa Reddit Stumbleupon Twitter Viemo WordPress Yahoo YouTube © 2011 jenMEDIAware
  • 4. Blogging Twitter Facebook linkedin Focus on Four © 2011 jenMEDIAware
  • 5. Blogging Twitter Search Engine Marketing Direct Communications Brand Building Competitive Differentiation Relational Marketing Exploit the Niches Position You as an Expert Reputation Management Low cost Industry conversation Brand awareness Target audience Promote your blog Feedback Promotion SEO Boost Q & A HR Tool Employee Communications Focus on Four © 2011 jenMEDIAware
  • 6. Facebook LinkedIn Fan Page Publish content Promote offers Interact Brand building Position as Expert Join groups: industry, network & alumni Personal Page Company Page 100% business HR Tool Sales Leads Groups Focus on Four © 2011 jenMEDIAware
  • 7. Just do it Blogging © 2011 jenMEDIAware
  • 8. WordPress Blogger Popular Blogging Sites © 2011 jenMEDIAware
  • 9. WordPress Popular Free Easy to use templates Customizable address www.YourBlogisHere.com Yourblogishere.wordpress.com © 2011 jenMEDIAware
  • 10. What is that twitter thing anyway? Twitter © 2011 jenMEDIAware
  • 11. A cocktail party © 2011 jenMEDIAware
  • 12. Twitter.com Twitter for Droid Twitter for iPhone Three ways to Tweet © 2011 jenMEDIAware
  • 13. Twitter.com © 2011 jenMEDIAware
  • 15. Twitter for DROID © 2011 jenMEDIAware
  • 16. Twitter Stream Search Compose Chat Stream Mentions Direct Messages More © 2011 jenMEDIAware
  • 17. Message Screen Reply Retweet Favorite Multiple: Quote, Post Link, Mail Tweet © 2011 jenMEDIAware
  • 18. Profile Profile Tweets Metions More Follow © 2011 jenMEDIAware
  • 19. Twitter for iPhone © 2011 jenMEDIAware
  • 20. Sign In Sign Up Search Suggested Users Trending Now © 2011 jenMEDIAware
  • 21. Twitter Stream Chat Metions Direct Messages Search More © 2011 jenMEDIAware
  • 22. Twitter Stream Reply Retweet Favorite Profile Attach Multiple Options Quote Tweet Mail Tweet Translate © 2011 jenMEDIAware
  • 23. is for business too Facebook © 2011 jenMEDIAware
  • 24. Facebook Types of Pages Personal/Professional Create lists to manage content Evaluate your privacy settings Fan Page – Business Importance of 25 followers © 2011 jenMEDIAware
  • 25. Professional. Business. Connections. LinkedIn © 2011 jenMEDIAware
  • 26. LinkedIn Types of Pages Company Page Personal Page © 2011 jenMEDIAware
  • 27. Focus on four Consistency Control your content Know your audience Conclusion © 2011 jenMEDIAware