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101 - for students
brought to you by the
NUMBER 4
who am i?
5,852,039
what we’ll TALK about
 1   WHAT & WHY
 2   BUILD YOUR BRAND
 3   FIND & RESEARCH
 4   COOL STUFF
 5
WHAT
       &
1    WHY
who’s using LINKEDIN?



             SOURCE:	
  h*p://www.onlinemba.com/blog/social-­‐media-­‐demographics/	
  
why join LINKEDIN?
 1)   #1 “Professional Network” online

 2)   Increase your Visibility & Google rank

 3)   Build your professional Network

 4)   Obtain professional and industry insights
get FOUND for jobs
 which social media do you use for recruiting?
 linkedin   86.6%

 facebook   55.3%

 twitter    46.6%

 youtube    11.6%

 blog       16.0%

 none       9.4%


                             SOURCE: web.jobvite.com/rs/jobvite/images/Jobvite-SRP-2011.pdf
FIND jobs
BUILD
      your
2   BRAND
100% COMPLETE profile
1) Add a profile photo
2)   List current position + at least 2 prior jobs
3)   5 or more skills on your profile
                                             FRESHNESS counts	
  
4)   Write a summary about yourself
5)   Fill out your industry and zip code
6)   Add where you went to school
7)   Have 50 or more connections
KEYWORD rich
connecting STRATEGY
              size matters...
                       SORTA
LINKEDIN applications
FIND
         &
3 RESEARCH
find PEOPLE
find COMPANIES
follow COMPANIES
join TARGETED groups
cool	
  
    STUFF
4
LINKEDIN student center



           linkedin.com/studentjobs
LINKEDIN resume builder



               linkedinlabs.com
LINKEDIN learning center



          learn.linkedin.com/students
LINKEDINish on FACEBOOK
QUESTIONS?
thank you!
http://unbridledtalent.com

jennifer@unbridledtalent.com

http://www.facebook.com/UnbridledTalent

http://www.linkedin.com/in/jennifermcclure

http://twitter.com/JenniferMcClure

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Linked in 101 For Students - March 2012