Concept
After reading the information provided through the questionnaire, the goal was to create a concept that communicates the class, confidence, elegance, trendy and chic.
Shape
From a small app icon, business cards or a huge billboard on the street, your logo will be applied on different branding and marketing materials, it should be recognized easily regardless its proportion, that is why is really important to avoid complex effects and textures which will difficult an easy recognition in the consumer mind.
Since the brand name has a long name Miss Africa World, it’s not a good idea to apply it in a single line, that is why I have created a solid block and combine it with a double set online top and bottom to keep it together, I have designed a queen silhouette holding the globe and showing the African continent which is representing the name in a graphic way
Typography
I’ve selected a bold sans serif typography, the idea is to maintein the balance with the queen silohuettte, the words size where lightelly modified to maintein the same width and achive a perfect balance
Color
The color was selected based in the suggestion made in the questionnaire, which I think is the perfect option, it make the logo stronger and it will stand up regardlesss the size
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Miss Africa World - Logo Design
1. 1
Miss Africa World
Logo design
Professional logo design to communicate your brand message
Designed by JAVIER™
MISS
AFRICA
WORLD
2. Logo conceptualization
Concept
After reading the information provided
through the questionnaire, the goal was to
create a concept that communicates the
class, confidence, elegance, trendy and chic.
Shape
From a small app icon, business cards or
a huge billboard on the street, your logo
will be applied on different branding and
marketing materials, it should be recognized
easily regardless its proportion, that is why
is really important to avoid complex effects
and textures which will difficult an easy
recognition in the consumer mind.
Since the brand name has a long name Miss
Africa World, it’s not a good idea to apply it
in a single line, that is why I have created a
solid block and combine it with a double set
online top and bottom to keep it together,
I have designed a queen silhouette holding
the globe and showing the African continent
which is representing the name in a graphic
way
Typography
I’ve selected a bold sans serif typography,
the idea is to maintein the balance with the
queen silohuettte, the words size where
lightelly modified to maintein the same
width and achive a perfect balance
Color
The color was selected based in the
suggestion made in the questionnaire, which
I think is the perfect option, it make the logo
stronger and it will stand up regardlesss the
size
2
12. 12
This logo has been designed by JAVIER to help those developing creative content
for MISS AFRICA WORLD to maintain the brand identity continuity and provide a
consistent way to effectively communicate the brand messages.
Downloads
Logo Files for web and print
• EPS scaleable vector files for printing
• PDF vector file for printing
• .JPG logo file with a white background RGB for web
• PNG with no background for web
• Versions for social media profiles, app icon and website favicon
Final logo files
• Color logo source file
• Black and white logo
Additionals
• Color palette
• Transfer of copyrights and ownership for unlimited usage