This presentation talks about how to enable B2B sales advancement beyond meetings and boardrooms through effective relationship building.

1. © 2016 Jifflenow
“Can’t imagine scheduling & managing meetings the old way!”
THE SALES ADVANCEMENT COMPANY
5 Tips For B2B Sales Advancement
Beyond Boardrooms And Events
Meet Customers. Advance Sales. Close Deals.

2. © 2016 Jifflenow |
Imagine if you could keep track of all your customer interactions at a tradeshow
and analyze the aspects that sealed the deal for you?
Wouldn’t that be awesome?
Let’s show you how that is possible
2

3. © 2016 Jifflenow |3
Sales can realize the full potential of email
through pre & post event emails
Personalizing emails
with your solution and a
meeting agenda &
addressing the right
people
Reaching out to your
prospects before an
event
Sending follow up
email while the lead
is still warm

4. © 2016 Jifflenow |4
A well executed cold call workflow can lead to
effective B2B lead generation
Identify the right cold
call audience
Collaborate with
Marketing team to
generate the right list of
people to approach prior
to the event
Research industry trends,
publicly available social data
and profiles

5. © 2016 Jifflenow |5
Provide thought leadership through offline
and online activities and build credibility
Live Webinars or
seminars are breeding
grounds to talk about
your product or
information
B2B customers are actively
looking out for solutions and
are available on
offline/online forums
Create an image
of an industry
forerunner

6. © 2016 Jifflenow |6
Identify and appeal to influencers
Identify influencers and
thought leaders who
can influence
prospects
Build a rapport instead
of attempting to use it
as a selling opportunity
Convert existing
customers into brand
advocates

7. © 2016 Jifflenow |7
Look to leverage
technology to store,
access all meetings
and conversations
Choose the right event technology
Pick the right
technology to tap into
your sales
conversations
Choose the right platform
that integrates with all your
sales and marketing
technologies

8. © 2016 Jifflenow www.jifflenow.com
What are you waiting for? Get Selling!
For more information, visit
www.jifflenow.com