1. E-COMMERCE MODELS
•Business-to-Business (B2B)
•Business-to-Consumer (B2C)
•Consumer-to-Consumer (C2C)
•Consumer-to-Business (C2B)

2. Business-to-Business Model
B2B is the exchange of product, services or
information between businesses rather than between
business and consumers.

3. Business-to-Consumer Model
The B2C Model involves transaction between business
organizations and consumers.

4. Consumer-to-Consumer Model
The C2C Model involves transaction between
consumers. Here, a consumer sells directly to
another consumer.

5. Consumer-to-Business Model
The C2B model involves a transaction that is
conducted between a consumer and a business
organization.