1. DANIEL GOLEMAN
RICHARD BOYATZIS
ANNIE MCKEE
Primal Leadership: Learning to Lead
with Emotional Intelligence

2. Author(s)’ qualifications:
 Daniel Goleman
 World renown Speaker on leadership
 Author of Harvard Business Review articles on leadership
 Richard Boyatzis
 Professor Weather-head School of Management
 15 years of background research on emotional leadership
 Annie McKee
 Faculty at University of Pennsylvania Graduate School of
Education
 Consultant to business leaders worldwide to transform to
emotionally intelligent leaders

3. Target Audience:
 Executives
 Managers
 Team Leaders

4. Purpose of book:
 To illustrate the emotional impact caused by what a
leader says or does:
 Main job of leadership is emotional
 Negative emotions can disrupt work
 When people feel good, they work at their best, especially in
teams.
 The leader’s emotional state and actions affect the people that
they lead and how well these people perform.
 Importance of creating “resonance” with followers

5. Did Authors Achieve Objectives?:
Looking at leadership in a new way:
Emotional Intelligence:
 Personal Competence : (Managing Ourselves)
 Self Awareness: understanding own emotions & impact of those emotions
 Self Management: Keeping emotions under control by being flexible &
optimistic
 Social Competence: (Managing relationships)
 Social Awareness: Sensing and understanding others’ emotions
 Relationship Management: Motivation with vision, developing others,
teambuilding

6. Competencies:
 Four competencies of Emotional Intelligence:
1. Drive to achieve results
2. The ability to take initiative
3. Skillful in collaboration and teamwork
4. Ability to lead teams

7. Strengths of the book:
 Authors clear in describing how important emotional
intelligence is as part of leading people.
 Most at management level do not understand this
 Studies and research performed regarding physiologic
principles-brain activity/limbic system as proof of
usefulness of E.I.
 Strongest lesson is that anyone can be a good leader
 Must have the desire

8. Shortcomings of the book:
 Emotional Intelligence is very important as part of
being a leader, but:
 a leader of today must possess many qualities and traits that
include being a good communicator, visionary, flexible and
influential.
 Too in depth, very long book that could have been
made much shorter and more simplistic.

9. Recommend the book?
For whom and what circumstances:
 I would recommend Primal Leadership: Learning to
lead with emotional intelligence to all Leaders,
inside and outside of Healthcare
 Emotional Intelligence is a crucial aspect of anyone
wanting to become a successful leader in today’s
society.

10. References:
Goleman, D., Boyatzis, R., McKee, A., (2002). Primal Leadership:
Realizing the power of emotional intelligence [eBook Edition] ISBN:
978-1-591-39184-5