• MediSafe is a mobile-first medication management platform, different from a pill reminder application, because it addresses all of the major causes of non-adherence -- forgetfulness, lack of support, emotional distress, information overload, low engagement, and rising medication costs (in the form of copays). • MediSafe engages patients in their treatment by sharing results (e.g. via lab tests and biometrics), motivates futher through connections to physicians and care teams, and offers a holistic and simplified approach to managing their health via related educational content (e.g. diet, exercise), easy access to prescription refills, and other value added services. • MediSafe is the industry leader with over 1.3 million downloads and hundreds of thousands of weekly active users across iOS and Android smartphones and tablets. • MediSafe apps have earned a 4.5 star rating from 50,000+ reviews across Google Play and iTunes app stores.

1. Intelligent Medication Management

2. MediSafe is a medication management platform,
addressing the major causes of non-adherence.
What is MediSafe?
Forgetfulness Lack of support Emotional distress
Information overloadLack of connectivity
Low engagement Medication costs

3. Why and When?
Key Dates
Founded
Aug. 2012
First Funding
Aug. 2013
Launched
Nov 2012 (alpha)
May 2013 (beta)

4. The Problem
146M
Americans prescribed
daily meds
700,000
Suffer an over/under dose
emergency each year
19 minan American dies due to
non-adherence
Every
$187B
Lost sales to pharma and
pharmacies each year
$290B
US healthcare costs related
to non-adherence
Lost
Revenues
Quality of
Care
Healthcare
Costs
CVS research, 2012
CDC research. 2012
Congress report regarding non-adherence, 2012
CapGemini/HealthPrize research 2012

5. Our Opportunity
Hospital/ HMO/ ACO
Pharmacy
Pharma
Data
Rx and Treatment
Rx Transfers / Refills
Targeting education
AnalyticsE-Prescription, pt history
Cost savings
FREE
PA info
Adherence Data & Biometrics

6. MediSafe is an engaging, holistic
solution addressing the major
causes of non-adherence :
Forgetfulness
Lack of support
Negative feeling
Miscommunication
Lack of connectivity
Low engagement
Medication costs
Helpful tools & services
Reminders
Patient education
Positive reinforcement
Telecare
Diet tips and content
Family notifications
Bio feedback
Consumer Solution

7. 0
100,000
200,000
300,000
400,000
500,000
600,000
700,000
800,000
Q1 2013 Q2 2013 Q3 2013 Q4 2013 Q1 2014 Q2 2014
Where We Are
1,200,000 Downloads
Active Users: Hundreds of thousands
Doses Taken Correctly: 75M+
Sessions: 200,000,000+

8. Provider Dashboard

9. Population Health

10. Pharma Dashboard
Annual $ Value of Increased Adherence
$1,804,032Based on:
36% increased adherence = 10 days/MO
16,000 patients using solution
$0.87 lowest retail cost per pill
Active users
Average Adherence
Ages Gender Location
Active users
Monthly
Average
adherence
24K
86%
People who take
Lipitor also take:
1. Vitamin D
2. Metformin
3. Insulin
4. Contraceptives
16000
8000
86%
76%
Estimated ROI
X5
Total value / total cost

11. Platform Expansion to Wearables
Hand Gesture Technology
Cross-referencing Data
The Next Level

12. Questions?
Intelligent Medication Management Platform