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[	
   	
  ]	
  
an	
  essay,	
  not	
  a	
  scien,fic	
  study	
  
being	
  WHOLEHEARTEDLY	
  commi6ed	
  and	
  engaged	
  in	
  what	
  you	
  do	
  in	
  startup	
  communiAes	
  
John	
  M.	
  Mueller	
  
STARTUP	
  COMMUNITIES	
  
New	
  /	
  young	
  companies	
  that	
  grow	
  create	
  the	
  NET	
  new	
  jobs	
  
in	
  the	
  United	
  States	
  
Vibrant	
  startup	
  communi,es	
  are	
  where	
  these	
  gazelles	
  are	
  started	
  
Vibrancy	
  =	
  energy,	
  excitement,	
  and	
  movement	
  
Heidi	
  Neck,	
  Dale	
  Meyer,	
  Boyd	
  Cohen,	
  Andrew	
  Corbe6	
  (JSBM,	
  2004)	
  
A	
  Taxonomy	
  of	
  the	
  Components	
  
of	
  the	
  Boulder	
  County	
  Entrepreneurial	
  System	
  	
  
Daniel	
  Isenberg	
  
Hwang	
  and	
  Horowi6	
  (2012)	
  
Let	
  the	
  weeds	
  grow,	
  community,	
  trust,	
  emo,onal	
  connec,ons,	
  	
  
collabora,on,	
  bringing	
  people	
  together,	
  keystones	
  
The	
  Rainforest:	
  The	
  Secret	
  to	
  Building	
  the	
  Next	
  Silicon	
  Valley	
  
STARTUP	
  COMMUNITY	
  VIBRANCY	
  
•  Feld	
  
“	
  Boulder	
  Thesis	
  “	
  Feld	
  (2012)	
  
“A	
  Stay	
  Factor”	
  
WMU:	
  Understanding	
  Startup	
  CommuniAes	
  Course	
  
(Spring	
  2015)	
  
Organiza,on	
  
Local	
  
Startup	
  Community	
  
INDIVIDUAL-­‐FOCUS	
  
Team	
  
Individual	
  
Immersion	
  (of	
  an	
  individual)	
  
•  Complete	
  involvement	
  in	
  some	
  ac,vity	
  or	
  interest	
  
•  Source:	
  Merriam-­‐Webster	
  dic,onary	
  
•  Similar	
  defini,ons:	
  engaged	
  wholly	
  or	
  deeply	
  
	
  
	
  
	
  
– Learning	
  a	
  language	
  
– Experien,al	
  learning	
  
– Virtual	
  reality	
  
[	
   	
  ]	
  being	
  WHOLEHEARTEDLY	
  commi6ed	
  and	
  engaged	
  in	
  what	
  you	
  do	
  in	
  startup	
  communiAes	
  
…adding	
  the	
  ,me	
  component	
  with	
  “commitment”	
  
A	
  deriva,ve	
  of	
  “immersion”:	
  
…in	
  the	
  startup	
  community	
  “zone”…	
  
•  How	
  can	
  you	
  trust	
  someone	
  who	
  is	
  not	
  
wholeheartedly	
  in	
  it?	
  
– On	
  a	
  sports	
  team	
  
– In	
  a	
  family	
  
– In	
  a	
  job	
  
– In	
  a	
  musical	
  band	
  
– In	
  a	
  community…	
  
OBVIOUS,	
  YES?	
  
WHY?	
  
•  Increases	
  Imagina,on	
  
– imagina,on	
  -­‐>	
  crea,vity	
  -­‐>	
  innova,on	
  
Imagina,on	
  starts	
  with	
  engagement	
  “	
  
-­‐-­‐	
  Tina	
  Seelig,	
  professor	
  
“	
  
•  Constantly	
  Learning	
  
I	
  didn’t	
  get	
  just	
  to	
  visit	
  space:	
  I	
  got	
  to	
  live	
  there.	
  A	
  funny	
  
thing	
  happened	
  on	
  the	
  way	
  to	
  space:	
  I	
  learned	
  how	
  to	
  
live	
  be_er	
  and	
  more	
  happily	
  here	
  on	
  Earth	
  “	
  
-­‐-­‐	
  Chris	
  Ha`ield,	
  astronaut	
  
“	
  
WHY?	
  
This	
  was	
  quite	
  possibly	
  the	
  most	
  exhilara,ng	
  adventure	
  of	
  my	
  
life,me,	
  partly	
  because	
  I	
  moved	
  through	
  my	
  fear,	
  but	
  mostly	
  
because	
  of	
  how	
  I	
  moved	
  through	
  it:	
  fully	
  engaged.	
   “	
  
-­‐-­‐	
  Dave	
  Romanelli,	
  author	
  
“	
  
WHY?	
  
•  More	
  Enjoyment	
  
In	
  other	
  words:	
  
WHY?	
  
HAVE	
  FUN	
  AND	
  LEARN	
  
being	
  FULLY	
  commi_ed	
  and	
  engaged	
  helps	
  an	
  individual	
  	
  
1.	
  Just	
  Show	
  Up	
  
HOW?	
  
	
  	
  	
  	
  80%	
  of	
  life	
  is	
  just	
  showing	
  up.	
  “	
  
-­‐-­‐	
  Wood	
  Allen,	
  actor,	
  writer,	
  director,	
  comedian	
  
“	
  
1.	
  Just	
  Show	
  Up	
  
HOW?	
  
	
  	
  	
  	
  80%	
  of	
  life	
  is	
  just	
  showing	
  up.	
  “	
  
-­‐-­‐	
  Wood	
  Allen,	
  actor,	
  writer,	
  director,	
  comedian	
  
“	
  
HOW?	
  
2.	
  Use	
  All	
  Your	
  Senses	
  
HOW?	
  
2.	
  Use	
  All	
  Your	
  Senses	
  
HOW?	
  
3.	
  Leave	
  Your	
  Ego	
  At	
  Home,	
  	
  
	
  	
  	
  	
  	
  But	
  Make	
  It	
  Personal	
  
HOW?	
  
3.	
  Leave	
  Your	
  Ego	
  At	
  Home,	
  	
  
	
  	
  	
  	
  	
  But	
  Make	
  It	
  Personal	
  
 
	
  
	
  
	
  
4.	
  Remove	
  Nega,ve	
  Judgment	
  
HOW?	
  
HOW?	
  
5.	
  Don’t	
  be	
  in	
  a	
  rush	
  
HOW?	
  
5.	
  Don’t	
  be	
  in	
  a	
  rush	
  
 
	
  
	
  
	
  
	
  
	
  
6.	
  No	
  Goals	
  /	
  No	
  Expecta,ons	
  
HOW?	
  
Happy	
  people	
  live	
  secure	
  in	
  the	
  knowledge	
  “	
  
that	
  the	
  ac,vi,es	
  that	
  bring	
  them	
  
enjoyment	
  in	
  the	
  present	
  	
  
will	
  also	
  lead	
  to	
  a	
  fulfilling	
  future.	
  “	
  
-­‐-­‐	
  Chris	
  Ha`ield,	
  astronaut	
  
-­‐-­‐	
  XMERSION	
  IS	
  LIVING	
  IN	
  THE	
  PRESENT	
  -­‐-­‐	
  
[	
   	
  ]	
  
an	
  essay,	
  not	
  a	
  scien,fic	
  study	
  
being	
  WHOLEHEARTEDLY	
  commi6ed	
  and	
  engaged	
  in	
  what	
  you	
  do	
  in	
  startup	
  communiAes	
  
XMERSE	
  YOURSELF	
  	
  and	
  allow	
  ac,vity,	
  serendipity,	
  and	
  success	
  to	
  thrive	
  
in	
  your	
  startup	
  community	
  	
  
John	
  M.	
  Mueller	
  
HOW?	
  

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Xmersion 5 - TEDx Kalamazoo Talk (2015)

  • 1. [    ]   an  essay,  not  a  scien,fic  study   being  WHOLEHEARTEDLY  commi6ed  and  engaged  in  what  you  do  in  startup  communiAes   John  M.  Mueller  
  • 2. STARTUP  COMMUNITIES   New  /  young  companies  that  grow  create  the  NET  new  jobs   in  the  United  States   Vibrant  startup  communi,es  are  where  these  gazelles  are  started   Vibrancy  =  energy,  excitement,  and  movement  
  • 3. Heidi  Neck,  Dale  Meyer,  Boyd  Cohen,  Andrew  Corbe6  (JSBM,  2004)   A  Taxonomy  of  the  Components   of  the  Boulder  County  Entrepreneurial  System    
  • 5. Hwang  and  Horowi6  (2012)   Let  the  weeds  grow,  community,  trust,  emo,onal  connec,ons,     collabora,on,  bringing  people  together,  keystones   The  Rainforest:  The  Secret  to  Building  the  Next  Silicon  Valley  
  • 6. STARTUP  COMMUNITY  VIBRANCY   •  Feld   “  Boulder  Thesis  “  Feld  (2012)  
  • 7. “A  Stay  Factor”   WMU:  Understanding  Startup  CommuniAes  Course   (Spring  2015)  
  • 8.
  • 9. Organiza,on   Local   Startup  Community   INDIVIDUAL-­‐FOCUS   Team   Individual  
  • 10. Immersion  (of  an  individual)   •  Complete  involvement  in  some  ac,vity  or  interest   •  Source:  Merriam-­‐Webster  dic,onary   •  Similar  defini,ons:  engaged  wholly  or  deeply         – Learning  a  language   – Experien,al  learning   – Virtual  reality  
  • 11. [    ]  being  WHOLEHEARTEDLY  commi6ed  and  engaged  in  what  you  do  in  startup  communiAes   …adding  the  ,me  component  with  “commitment”   A  deriva,ve  of  “immersion”:   …in  the  startup  community  “zone”…  
  • 12. •  How  can  you  trust  someone  who  is  not   wholeheartedly  in  it?   – On  a  sports  team   – In  a  family   – In  a  job   – In  a  musical  band   – In  a  community…   OBVIOUS,  YES?  
  • 13. WHY?   •  Increases  Imagina,on   – imagina,on  -­‐>  crea,vity  -­‐>  innova,on   Imagina,on  starts  with  engagement  “   -­‐-­‐  Tina  Seelig,  professor   “  
  • 14. •  Constantly  Learning   I  didn’t  get  just  to  visit  space:  I  got  to  live  there.  A  funny   thing  happened  on  the  way  to  space:  I  learned  how  to   live  be_er  and  more  happily  here  on  Earth  “   -­‐-­‐  Chris  Ha`ield,  astronaut   “   WHY?  
  • 15. This  was  quite  possibly  the  most  exhilara,ng  adventure  of  my   life,me,  partly  because  I  moved  through  my  fear,  but  mostly   because  of  how  I  moved  through  it:  fully  engaged.   “   -­‐-­‐  Dave  Romanelli,  author   “   WHY?   •  More  Enjoyment  
  • 16. In  other  words:   WHY?   HAVE  FUN  AND  LEARN   being  FULLY  commi_ed  and  engaged  helps  an  individual    
  • 17. 1.  Just  Show  Up   HOW?          80%  of  life  is  just  showing  up.  “   -­‐-­‐  Wood  Allen,  actor,  writer,  director,  comedian   “  
  • 18. 1.  Just  Show  Up   HOW?          80%  of  life  is  just  showing  up.  “   -­‐-­‐  Wood  Allen,  actor,  writer,  director,  comedian   “  
  • 19. HOW?   2.  Use  All  Your  Senses  
  • 20. HOW?   2.  Use  All  Your  Senses  
  • 21. HOW?   3.  Leave  Your  Ego  At  Home,              But  Make  It  Personal  
  • 22. HOW?   3.  Leave  Your  Ego  At  Home,              But  Make  It  Personal  
  • 23.         4.  Remove  Nega,ve  Judgment   HOW?  
  • 24. HOW?   5.  Don’t  be  in  a  rush  
  • 25. HOW?   5.  Don’t  be  in  a  rush  
  • 26.             6.  No  Goals  /  No  Expecta,ons   HOW?  
  • 27. Happy  people  live  secure  in  the  knowledge  “   that  the  ac,vi,es  that  bring  them   enjoyment  in  the  present     will  also  lead  to  a  fulfilling  future.  “   -­‐-­‐  Chris  Ha`ield,  astronaut   -­‐-­‐  XMERSION  IS  LIVING  IN  THE  PRESENT  -­‐-­‐  
  • 28. [    ]   an  essay,  not  a  scien,fic  study   being  WHOLEHEARTEDLY  commi6ed  and  engaged  in  what  you  do  in  startup  communiAes   XMERSE  YOURSELF    and  allow  ac,vity,  serendipity,  and  success  to  thrive   in  your  startup  community     John  M.  Mueller  
  • 29.